Goodyear Advertiser Profile


Goodyear
Automotive Tire/Wheel
200 Innovation Way, Akron, OH US 44316-0001
(330) 796-2121
Goodyear is part of:
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Goodyear is part of The Goodyear Tire & Rubber Company. They spent under $100 million on advertising in digital and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Goodyear launched and advertised 1 new product in the past twelve months.

We have 9 people on file in marketing roles at Goodyear, and 3 at their agencies.

Summary


Goodyear is part of The Goodyear Tire & Rubber Company. They spent under $100 million on advertising in digital and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Goodyear launched and advertised 1 new product in the past twelve months.

We have 9 people on file in marketing roles at Goodyear, and 3 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 12 decision makers for you to contact at Goodyear, including Executives, Strategists, Media Buyers and Agency contacts.


Rachel R.
Senior Media Planner

Alison S.
Shopper Marketing Manager

Katie K.
Assistant Brand Marketing Manager

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 12 decision makers for you to contact at Goodyear, including Executives, Strategists, Media Buyers and Agency contacts.


Rachel R.
Senior Media Planner

Alison S.
Shopper Marketing Manager

Katie K.
Assistant Brand Marketing Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Goodyear and its subsidiaries.
Video
Video
Last ran on YouTube - Sports Channels on 9/22/2022.
TV
TV
Last ran on ESPN Deportes on 9/24/2022.
Print
Print
Last ran on Grassroots Motorsports in the 08/2022 issue.
Video
Video
Last ran on YouTube - Sports Channels on 9/22/2022.
TV
TV
Last ran on ESPN Deportes on 9/24/2022.
Print
Print
Last ran on Grassroots Motorsports in the 08/2022 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Goodyear and its subsidiaries.
Video
Video
Last ran on YouTube - Sports Channels on 9/22/2022.
TV
TV
Last ran on ESPN Deportes on 9/24/2022.
Print
Print
Last ran on Grassroots Motorsports in the 08/2022 issue.
Video
Video
Last ran on YouTube - Sports Channels on 9/22/2022.
TV
TV
Last ran on ESPN Deportes on 9/24/2022.
Print
Print
Last ran on Grassroots Motorsports in the 08/2022 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Goodyear Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Goodyear Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 36,187 new product launches overall.
Goodyear campaigns first seen Jan 2022.
Goodyear launched a campaign supporting 1 new product line in the last twelve months, Goodyear Theater.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 36,187 new product launches overall.
Goodyear campaigns first seen Jan 2022.
Goodyear launched a campaign supporting 1 new product line in the last twelve months, Goodyear Theater.