Great-West Lifeco Advertiser Profile


Great-West Lifeco
Financial Holding Company
100 Osborne Street North, Winnipeg, MB CA R3C 1V3
(204) 946-1190
MediaRadar 114 West 41st Street, New York, NY 10036 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Great-West Lifeco is part of Power Corporation of Canada. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Great-West Lifeco launched and advertised 3 new products in the past twelve months.

We have key contact information for decision makers at Great-West Lifeco.

Summary


Great-West Lifeco is part of Power Corporation of Canada. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Great-West Lifeco launched and advertised 3 new products in the past twelve months.

We have key contact information for decision makers at Great-West Lifeco.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have contact information for decision makers at Great-West Lifeco, including Executives, Strategists, Media Buyers and Agency contacts.


David W.
Senior Director Brand Media Marketing

Erin S.
Senior Director, Product Marketing

Kevin O.
Senior Manager, Growth Strategy and Conversion Optimization

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have contact information for decision makers at Great-West Lifeco, including Executives, Strategists, Media Buyers and Agency contacts.


David W.
Senior Director Brand Media Marketing

Erin S.
Senior Director, Product Marketing

Kevin O.
Senior Manager, Growth Strategy and Conversion Optimization

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Great-West Lifeco and its subsidiaries.
Video
Video
Last ran on YouTube - Celebrity News Channels on 9/1/2024.
TV
TV
Last ran on Fox News on 10/5/2024.
Print
Print
Last ran on Benefits Canada in the 09/2024 issue.
Video
Video
Last ran on YouTube - Celebrity News Channels on 9/1/2024.
TV
TV
Last ran on Fox News on 10/5/2024.
Print
Print
Last ran on Benefits Canada in the 09/2024 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Great-West Lifeco and its subsidiaries.
Video
Video
Last ran on YouTube - Celebrity News Channels on 9/1/2024.
TV
TV
Last ran on Fox News on 10/5/2024.
Print
Print
Last ran on Benefits Canada in the 09/2024 issue.
Video
Video
Last ran on YouTube - Celebrity News Channels on 9/1/2024.
TV
TV
Last ran on Fox News on 10/5/2024.
Print
Print
Last ran on Benefits Canada in the 09/2024 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Great-West Lifeco Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Great-West Lifeco Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,185 new product launches overall.
Great-West Lifeco campaigns first seen Dec 2023.
Great-West Lifeco launched campaigns supporting 3 new product lines in the last twelve months, including Empower Annuity Insurance Company of America.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,185 new product launches overall.
Great-West Lifeco campaigns first seen Dec 2023.
Great-West Lifeco launched campaigns supporting 3 new product lines in the last twelve months, including Empower Annuity Insurance Company of America.