Grupo Modelo Advertiser Profile
Domestic Beers
Javier Barros Sierra 555, Ciudad De Mexico, MX 01210
018004663356
Grupo Modelo is part of:
Grupo Modelo is part of Constellation Brands, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Grupo Modelo launched and advertised 10 new products in the past twelve months.
We have 32 people on file in marketing roles at Grupo Modelo, and 18 at their agencies.
We have 32 people on file in marketing roles at Grupo Modelo, and 18 at their agencies.
Summary
Grupo Modelo is part of Constellation Brands, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Grupo Modelo launched and advertised 10 new products in the past twelve months.
We have 32 people on file in marketing roles at Grupo Modelo, and 18 at their agencies.
We have 32 people on file in marketing roles at Grupo Modelo, and 18 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 50 decision makers for you to contact at Grupo Modelo, including Executives, Strategists, Media Buyers and Agency contacts.
Katie S.
Head of Innovation Insights
Mark Y.
Head Of Account Management
Sara M.
Director, Digital Integration (GenAI)
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 50 decision makers for you to contact at Grupo Modelo, including Executives, Strategists, Media Buyers and Agency contacts.
Katie S.
Head of Innovation Insights
Mark Y.
Head Of Account Management
Sara M.
Director, Digital Integration (GenAI)
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Grupo Modelo and its subsidiaries.
Snapchat
Last ran on Snapchat on 6/1/2024.
Video
Last ran on YouTube - Music Channels on 1/1/2025.
TV
Last ran on ESPN on 1/11/2025.
Snapchat
Last ran on Snapchat on 6/1/2024.
Video
Last ran on YouTube - Music Channels on 1/1/2025.
TV
Last ran on ESPN on 1/11/2025.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Grupo Modelo and its subsidiaries.
Snapchat
Last ran on Snapchat on 6/1/2024.
Video
Last ran on YouTube - Music Channels on 1/1/2025.
TV
Last ran on ESPN on 1/11/2025.
Snapchat
Last ran on Snapchat on 6/1/2024.
Video
Last ran on YouTube - Music Channels on 1/1/2025.
TV
Last ran on ESPN on 1/11/2025.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Grupo Modelo Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Grupo Modelo recently bought a Video digital ad. See which other premium units they bought.
- Grupo Modelo recently placed a direct ad on www.dollargeneral.com/. See where else they recently placed direct ads.
- Grupo Modelo recently placed a programmatic ad on www.youtube.com/music. In the last 12 months, they have partnered with Youtube and 12 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Grupo Modelo Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Grupo Modelo recently bought a Video digital ad. See which other premium units they bought.
- Grupo Modelo recently placed a direct ad on www.dollargeneral.com/. See where else they recently placed direct ads.
- Grupo Modelo recently placed a programmatic ad on www.youtube.com/music. In the last 12 months, they have partnered with Youtube and 12 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
Grupo Modelo launched campaigns supporting 10 new product lines in the last twelve months, including Corona General Advertisement.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
Grupo Modelo launched campaigns supporting 10 new product lines in the last twelve months, including Corona General Advertisement.