Guinness Advertiser Profile


Guinness
Beer
3 World Trade Ctr, New York, NY US 10007-0042
(212) 202-1800
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Guinness is part of Diageo Plc. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Guinness launched and advertised 3 new products in the past twelve months.

We have 41 people on file in marketing roles at Guinness , and 9 at their agencies.

Summary


Guinness is part of Diageo Plc. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Guinness launched and advertised 3 new products in the past twelve months.

We have 41 people on file in marketing roles at Guinness , and 9 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 50 decision makers for you to contact at Guinness , including Executives, Strategists, Media Buyers and Agency contacts.


Edward P.
Chief Marketing and Innovation Officer, Diageo North America

Haley P.
Chief Strategy Officer

Joanne G.
Global IS Procurement Director, Digital and Technology

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 50 decision makers for you to contact at Guinness , including Executives, Strategists, Media Buyers and Agency contacts.


Edward P.
Chief Marketing and Innovation Officer, Diageo North America

Haley P.
Chief Strategy Officer

Joanne G.
Global IS Procurement Director, Digital and Technology

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Guinness and its subsidiaries.
Display
Display
Last ran on Curbed New York on 4/30/2021.
TV
TV
Last ran on NBC Sports Network on 3/27/2021.
Print
Print
Last ran on NACS Magazine in the 04/2021 issue.
Display
Display
Last ran on Curbed New York on 4/30/2021.
TV
TV
Last ran on NBC Sports Network on 3/27/2021.
Print
Print
Last ran on NACS Magazine in the 04/2021 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Guinness and its subsidiaries.
Display
Display
Last ran on Curbed New York on 4/30/2021.
TV
TV
Last ran on NBC Sports Network on 3/27/2021.
Print
Print
Last ran on NACS Magazine in the 04/2021 issue.
Display
Display
Last ran on Curbed New York on 4/30/2021.
TV
TV
Last ran on NBC Sports Network on 3/27/2021.
Print
Print
Last ran on NACS Magazine in the 04/2021 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Guinness Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Guinness Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 32,308 new product launches overall.
Guinness  campaigns first seen Mar 2021.
Guinness launched campaigns supporting 3 new product lines in the last twelve months, including Guinness & Co. (Corporate).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 32,308 new product launches overall.
Guinness  campaigns first seen Mar 2021.
Guinness launched campaigns supporting 3 new product lines in the last twelve months, including Guinness & Co. (Corporate).