Haier Group Advertiser Profile
Haier Group is part of:
Haier Group spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Haier Group launched and advertised 14 new products in the past twelve months.
We have 16 people on file in marketing roles at Haier Group, and 3 at their agencies.
We have 16 people on file in marketing roles at Haier Group, and 3 at their agencies.
Summary
Haier Group spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Haier Group launched and advertised 14 new products in the past twelve months.
We have 16 people on file in marketing roles at Haier Group, and 3 at their agencies.
We have 16 people on file in marketing roles at Haier Group, and 3 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 19 decision makers for you to contact at Haier Group, including Executives, Strategists, Media Buyers and Agency contacts.
Mary P.
CMO | Vice President, Marketing & Brand
Kim G.
Vice President Client Services
Todd G.
Executive Brand Director, GE & GE Profile Brands and Customer Marketing National Accounts
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 19 decision makers for you to contact at Haier Group, including Executives, Strategists, Media Buyers and Agency contacts.
Mary P.
CMO | Vice President, Marketing & Brand
Kim G.
Vice President Client Services
Todd G.
Executive Brand Director, GE & GE Profile Brands and Customer Marketing National Accounts
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Haier Group and its subsidiaries.
Display
Last ran on The Home Depot on 3/1/2025.
Print
Last ran on RV Business in the 03/2025 issue.
Native
Last ran on Wal-Mart on 3/1/2025.
Display
Last ran on The Home Depot on 3/1/2025.
Print
Last ran on RV Business in the 03/2025 issue.
Native
Last ran on Wal-Mart on 3/1/2025.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Haier Group and its subsidiaries.
Display
Last ran on The Home Depot on 3/1/2025.
Print
Last ran on RV Business in the 03/2025 issue.
Native
Last ran on Wal-Mart on 3/1/2025.
Display
Last ran on The Home Depot on 3/1/2025.
Print
Last ran on RV Business in the 03/2025 issue.
Native
Last ran on Wal-Mart on 3/1/2025.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Haier Group Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Haier Group recently bought a Native digital ad. See which other premium units they bought.
- Haier Group recently placed a direct ad on www.homedepot.com/. See where else they recently placed direct ads.
- Haier Group recently placed a programmatic ad on www.reuters.com. In the last 12 months, they have partnered with Google and 6 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Haier Group Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Haier Group recently bought a Native digital ad. See which other premium units they bought.
- Haier Group recently placed a direct ad on www.homedepot.com/. See where else they recently placed direct ads.
- Haier Group recently placed a programmatic ad on www.reuters.com. In the last 12 months, they have partnered with Google and 6 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 45,545 new product launches overall.
Haier Group launched campaigns supporting 14 new product lines in the last twelve months, including GE Profile Washer Dryer Combo.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 45,545 new product launches overall.
Haier Group launched campaigns supporting 14 new product lines in the last twelve months, including GE Profile Washer Dryer Combo.