Hanes Advertiser Profile
Hanes is part of HanesBrands Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Hanes launched and advertised 1 new product in the past twelve months.
We have 5 people on file in marketing roles at Hanes, and 1 at their agency.
We have 5 people on file in marketing roles at Hanes, and 1 at their agency.
Summary
Hanes is part of HanesBrands Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Hanes launched and advertised 1 new product in the past twelve months.
We have 5 people on file in marketing roles at Hanes, and 1 at their agency.
We have 5 people on file in marketing roles at Hanes, and 1 at their agency.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 6 decision makers for you to contact at Hanes, including Executives, Strategists, Media Buyers and Agency contacts.
Katie K.
Director, Client Solutions
Greg L.
Senior Customer Development Manager
Amy G.
Director of Marketing - Champion
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 6 decision makers for you to contact at Hanes, including Executives, Strategists, Media Buyers and Agency contacts.
Katie K.
Director, Client Solutions
Greg L.
Senior Customer Development Manager
Amy G.
Director of Marketing - Champion
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Hanes and its subsidiaries.
Native
Last ran on Kohl's on 4/1/2024.
TV
Last ran on TNT on 4/8/2024.
Print
Last ran on Graphics Pro in the 12/2023 issue.
Native
Last ran on Kohl's on 4/1/2024.
TV
Last ran on TNT on 4/8/2024.
Print
Last ran on Graphics Pro in the 12/2023 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Hanes and its subsidiaries.
Native
Last ran on Kohl's on 4/1/2024.
TV
Last ran on TNT on 4/8/2024.
Print
Last ran on Graphics Pro in the 12/2023 issue.
Native
Last ran on Kohl's on 4/1/2024.
TV
Last ran on TNT on 4/8/2024.
Print
Last ran on Graphics Pro in the 12/2023 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Hanes Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Hanes recently bought a Video digital ad. See which other premium units they bought.
- Hanes recently placed a direct ad on www.kohls.com. See where else they recently placed direct ads.
- Hanes recently placed a programmatic ad on www.target.com/. In the last 12 months, they have partnered with Google and 7 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Hanes Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Hanes recently bought a Video digital ad. See which other premium units they bought.
- Hanes recently placed a direct ad on www.kohls.com. See where else they recently placed direct ads.
- Hanes recently placed a programmatic ad on www.target.com/. In the last 12 months, they have partnered with Google and 7 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,052 new product launches overall.
Hanes launched a campaign supporting 1 new product line in the last twelve months, Hanes Ecosmart Collection.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,052 new product launches overall.
Hanes launched a campaign supporting 1 new product line in the last twelve months, Hanes Ecosmart Collection.