Henkel Advertiser Profile
Consumer Packaged Goods (CPG)
One Henkel Way, Rocky Hill, CT US 06067
(248) 583-9300
Henkel is part of:
Henkel is part of Henkel AG & Co. KGaA. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Henkel launched and advertised 23 new products in the past twelve months.
We have 136 people on file in marketing roles at Henkel, and 4 at their agency.
We have 136 people on file in marketing roles at Henkel, and 4 at their agency.
Summary
Henkel is part of Henkel AG & Co. KGaA. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Henkel launched and advertised 23 new products in the past twelve months.
We have 136 people on file in marketing roles at Henkel, and 4 at their agency.
We have 136 people on file in marketing roles at Henkel, and 4 at their agency.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 144 decision makers for you to contact at Henkel, including Executives, Strategists, Media Buyers and Agency contacts.
Rahul G.
Chief Strategy Officer & General Manager
Elizabeth H.
Chief Strategy Officer
Elizabeth J.
Digital Marketing Assistant - SexyHair | STMNT Grooming Goods | #mydentity
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 144 decision makers for you to contact at Henkel, including Executives, Strategists, Media Buyers and Agency contacts.
Rahul G.
Chief Strategy Officer & General Manager
Elizabeth H.
Chief Strategy Officer
Elizabeth J.
Digital Marketing Assistant - SexyHair | STMNT Grooming Goods | #mydentity
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Henkel and its subsidiaries.
Native
Last ran on Target on 11/1/2025.
TV
Last ran on Galavision on 12/1/2025.
Print
Last ran on The Costco Connection in the 11/2025 issue.
Native
Last ran on Target on 11/1/2025.
TV
Last ran on Galavision on 12/1/2025.
Print
Last ran on The Costco Connection in the 11/2025 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Henkel and its subsidiaries.
Native
Last ran on Target on 11/1/2025.
TV
Last ran on Galavision on 12/1/2025.
Print
Last ran on The Costco Connection in the 11/2025 issue.
Native
Last ran on Target on 11/1/2025.
TV
Last ran on Galavision on 12/1/2025.
Print
Last ran on The Costco Connection in the 11/2025 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Henkel Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Henkel recently bought a Single Sponsored Dedicated Emails digital ad. See which other premium units they bought.
- Henkel recently placed a direct ad on www.automotiveworld.com/. See where else they recently placed direct ads.
- Henkel recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 10 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Henkel Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Henkel recently bought a Single Sponsored Dedicated Emails digital ad. See which other premium units they bought.
- Henkel recently placed a direct ad on www.automotiveworld.com/. See where else they recently placed direct ads.
- Henkel recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 10 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 30,651 new product launches overall.
Henkel launched campaigns supporting 23 new product lines in the last twelve months, including Hair by Schwarzkopf USA.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 30,651 new product launches overall.
Henkel launched campaigns supporting 23 new product lines in the last twelve months, including Hair by Schwarzkopf USA.