Jack Daniel's Advertiser Profile
Jack Daniel's is part of Brown-Forman Corporation. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Jack Daniel's launched and advertised 3 new products in the past twelve months.
We have 47 people on file in marketing roles at Jack Daniel's, and 5 at their agencies.
We have 47 people on file in marketing roles at Jack Daniel's, and 5 at their agencies.
Summary
Jack Daniel's is part of Brown-Forman Corporation. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Jack Daniel's launched and advertised 3 new products in the past twelve months.
We have 47 people on file in marketing roles at Jack Daniel's, and 5 at their agencies.
We have 47 people on file in marketing roles at Jack Daniel's, and 5 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 52 decision makers for you to contact at Jack Daniel's, including Executives, Strategists, Media Buyers and Agency contacts.
Matias B.
EVP, Chief Brands Officer
Diana H.
Director
Michelle L.
Global Media Manager
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 52 decision makers for you to contact at Jack Daniel's, including Executives, Strategists, Media Buyers and Agency contacts.
Matias B.
EVP, Chief Brands Officer
Diana H.
Director
Michelle L.
Global Media Manager
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Jack Daniel's and its subsidiaries.
Snapchat
Last ran on Snapchat on 12/1/2024.
Native
Last ran on Glamour on 1/1/2025.
TV
Last ran on Univision on 12/30/2024.
Snapchat
Last ran on Snapchat on 12/1/2024.
Native
Last ran on Glamour on 1/1/2025.
TV
Last ran on Univision on 12/30/2024.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Jack Daniel's and its subsidiaries.
Snapchat
Last ran on Snapchat on 12/1/2024.
Native
Last ran on Glamour on 1/1/2025.
TV
Last ran on Univision on 12/30/2024.
Snapchat
Last ran on Snapchat on 12/1/2024.
Native
Last ran on Glamour on 1/1/2025.
TV
Last ran on Univision on 12/30/2024.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Jack Daniel's Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Jack Daniel's recently bought a Video digital ad. See which other premium units they bought.
- Jack Daniel's recently placed a direct ad on www.self.com. See where else they recently placed direct ads.
- Jack Daniel's recently placed a programmatic ad on www.allure.com/. In the last 12 months, they have partnered with Google and 6 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Jack Daniel's Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Jack Daniel's recently bought a Video digital ad. See which other premium units they bought.
- Jack Daniel's recently placed a direct ad on www.self.com. See where else they recently placed direct ads.
- Jack Daniel's recently placed a programmatic ad on www.allure.com/. In the last 12 months, they have partnered with Google and 6 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
Jack Daniel's launched campaigns supporting 3 new product lines in the last twelve months, including Jack Daniel's Multi.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
Jack Daniel's launched campaigns supporting 3 new product lines in the last twelve months, including Jack Daniel's Multi.