JCPenney Private Labels Advertiser Profile


JCPenney Private Labels
Department Store
6501 Legacy Drive, Plano, TX US 75024
(972) 431-1000
JCPenney Private Labels is part of:
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

JCPenney Private Labels is part of J. C. Penney Company, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 50 different Media Properties in the last year across multiple Media formats. JCPenney Private Labels launched and advertised 5 new products in the past twelve months.

We have 11 people on file in marketing roles at JCPenney Private Labels, and 9 at their agencies.

Summary


JCPenney Private Labels is part of J. C. Penney Company, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 50 different Media Properties in the last year across multiple Media formats. JCPenney Private Labels launched and advertised 5 new products in the past twelve months.

We have 11 people on file in marketing roles at JCPenney Private Labels, and 9 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 20 decision makers for you to contact at JCPenney Private Labels, including Executives, Strategists, Media Buyers and Agency contacts.


Dan M.
Vice President of Digital Marketing

Morgan L.
Group Account Director

Jessica G.
Senior Manager of Digital Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 20 decision makers for you to contact at JCPenney Private Labels, including Executives, Strategists, Media Buyers and Agency contacts.


Dan M.
Vice President of Digital Marketing

Morgan L.
Group Account Director

Jessica G.
Senior Manager of Digital Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by JCPenney Private Labels and its subsidiaries.
Display
Display
Last ran on The Onion on 7/26/2020.
Print
Print
Last ran on the knot (National Edition) in the 04/2020 issue.
Display
Display
Last ran on TheGrio on 7/26/2020.
Display
Display
Last ran on The Onion on 7/26/2020.
Print
Print
Last ran on the knot (National Edition) in the 04/2020 issue.
Display
Display
Last ran on TheGrio on 7/26/2020.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by JCPenney Private Labels and its subsidiaries.
Display
Display
Last ran on The Onion on 7/26/2020.
Print
Print
Last ran on the knot (National Edition) in the 04/2020 issue.
Display
Display
Last ran on TheGrio on 7/26/2020.
Display
Display
Last ran on The Onion on 7/26/2020.
Print
Print
Last ran on the knot (National Edition) in the 04/2020 issue.
Display
Display
Last ran on TheGrio on 7/26/2020.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
JCPenney Private Labels Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
JCPenney Private Labels Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,648 new product launches overall.
JCPenney Private Labels campaigns first seen Jul 2020.
JCPenney Private Labels launched campaigns supporting 5 new product lines in the last twelve months, including Flirtitude.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,648 new product launches overall.
JCPenney Private Labels campaigns first seen Jul 2020.
JCPenney Private Labels launched campaigns supporting 5 new product lines in the last twelve months, including Flirtitude.