Jif Advertiser Profile


Jif
Peanut Butter/Nut Butter
1 Strawberry Lane, Orrville, OH US 44667-0280
(888) 550-9555
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Jif is part of The J.M. Smucker Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Jif launched and advertised 1 new product in the past twelve months.

We have 45 people on file in marketing roles at Jif, and 6 at their agencies.

Summary


Jif is part of The J.M. Smucker Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Jif launched and advertised 1 new product in the past twelve months.

We have 45 people on file in marketing roles at Jif, and 6 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 51 decision makers for you to contact at Jif, including Executives, Strategists, Media Buyers and Agency contacts.


Scarlett H.
Digital Strategy Lead, Pet

Steven C.
Strategy Director

Thomas C.
Assistant Lead, Digital Consumer Strategy

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 51 decision makers for you to contact at Jif, including Executives, Strategists, Media Buyers and Agency contacts.


Scarlett H.
Digital Strategy Lead, Pet

Steven C.
Strategy Director

Thomas C.
Assistant Lead, Digital Consumer Strategy

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Jif and its subsidiaries.
Display
Display
Last ran on Fashionista on 3/24/2020.
TV
TV
Last ran on NBC Sports Network on 3/22/2020.
Print
Print
Last ran on CSP in the 01/2020 issue.
Display
Display
Last ran on Fashionista on 3/24/2020.
TV
TV
Last ran on NBC Sports Network on 3/22/2020.
Print
Print
Last ran on CSP in the 01/2020 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Jif and its subsidiaries.
Display
Display
Last ran on Fashionista on 3/24/2020.
TV
TV
Last ran on NBC Sports Network on 3/22/2020.
Print
Print
Last ran on CSP in the 01/2020 issue.
Display
Display
Last ran on Fashionista on 3/24/2020.
TV
TV
Last ran on NBC Sports Network on 3/22/2020.
Print
Print
Last ran on CSP in the 01/2020 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Jif Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Jif Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 31,518 new product launches overall.
Jif campaigns first seen Jul 2019.
Jif launched a campaign supporting 1 new product line in the last twelve months, Jif Snacking.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 31,518 new product launches overall.
Jif campaigns first seen Jul 2019.
Jif launched a campaign supporting 1 new product line in the last twelve months, Jif Snacking.