KAO Advertiser Profile


KAO
Toiletries & Cosmetics Conglomerate/Holding Company
2535 Spring Grove Ave., Cincinnati, OH US 45214
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

KAO spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. KAO launched and advertised 22 new products in the past twelve months.

We have 13 people on file in marketing roles at KAO, and 6 at their agency.

Summary


KAO spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. KAO launched and advertised 22 new products in the past twelve months.

We have 13 people on file in marketing roles at KAO, and 6 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 19 decision makers for you to contact at KAO, including Executives, Strategists, Media Buyers and Agency contacts.


Karen F.
President

Lori I.
Director of Digital Strategy

Eric S.
Vice President, Global Skin Care Strategy and Innovation and United States Skincare, Haircare Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 19 decision makers for you to contact at KAO, including Executives, Strategists, Media Buyers and Agency contacts.


Karen F.
President

Lori I.
Director of Digital Strategy

Eric S.
Vice President, Global Skin Care Strategy and Innovation and United States Skincare, Haircare Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by KAO and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 8/8/2019.
Display
Display
Last ran on Eat This, Not That on 7/8/2020.
TV
TV
Last ran on Hallmark on 7/11/2020.
Snapchat
Snapchat
Last ran on Snapchat on 8/8/2019.
Display
Display
Last ran on Eat This, Not That on 7/8/2020.
TV
TV
Last ran on Hallmark on 7/11/2020.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by KAO and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 8/8/2019.
Display
Display
Last ran on Eat This, Not That on 7/8/2020.
TV
TV
Last ran on Hallmark on 7/11/2020.
Snapchat
Snapchat
Last ran on Snapchat on 8/8/2019.
Display
Display
Last ran on Eat This, Not That on 7/8/2020.
TV
TV
Last ran on Hallmark on 7/11/2020.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
KAO Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
KAO Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,530 new product launches overall.
KAO campaigns first seen Mar 2020.
KAO launched campaigns supporting 22 new product lines in the last twelve months, including SOL by Jergens Sunless Tanning Water Mousse.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,530 new product launches overall.
KAO campaigns first seen Mar 2020.
KAO launched campaigns supporting 22 new product lines in the last twelve months, including SOL by Jergens Sunless Tanning Water Mousse.