Kelley Blue Book Advertiser Profile
Kelley Blue Book is part of Cox Enterprises, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Kelley Blue Book launched and advertised 1 new product in the past twelve months.
We have 21 people on file in marketing roles at Kelley Blue Book, and 3 at their agency.
We have 21 people on file in marketing roles at Kelley Blue Book, and 3 at their agency.
Summary
Kelley Blue Book is part of Cox Enterprises, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Kelley Blue Book launched and advertised 1 new product in the past twelve months.
We have 21 people on file in marketing roles at Kelley Blue Book, and 3 at their agency.
We have 21 people on file in marketing roles at Kelley Blue Book, and 3 at their agency.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 24 decision makers for you to contact at Kelley Blue Book, including Executives, Strategists, Media Buyers and Agency contacts.
Ken K.
Executive Vice President & Chief Marketing Officer
Bob H.
Senior Director, Audio
Aaron R.
Marketing Manager, Channels
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 24 decision makers for you to contact at Kelley Blue Book, including Executives, Strategists, Media Buyers and Agency contacts.
Ken K.
Executive Vice President & Chief Marketing Officer
Bob H.
Senior Director, Audio
Aaron R.
Marketing Manager, Channels
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Kelley Blue Book and its subsidiaries.
Display
Last ran on Us Weekly on 11/1/2024.
TV
Last ran on Comedy Central on 5/26/2024.
Print
Last ran on Newsday (Long Island) in the 07/2024 issue.
Display
Last ran on Us Weekly on 11/1/2024.
TV
Last ran on Comedy Central on 5/26/2024.
Print
Last ran on Newsday (Long Island) in the 07/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Kelley Blue Book and its subsidiaries.
Display
Last ran on Us Weekly on 11/1/2024.
TV
Last ran on Comedy Central on 5/26/2024.
Print
Last ran on Newsday (Long Island) in the 07/2024 issue.
Display
Last ran on Us Weekly on 11/1/2024.
TV
Last ran on Comedy Central on 5/26/2024.
Print
Last ran on Newsday (Long Island) in the 07/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Kelley Blue Book Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Kelley Blue Book recently bought a Native digital ad. See which other premium units they bought.
- Kelley Blue Book recently placed a direct ad on www.msn.com/en-us/money. See where else they recently placed direct ads.
- Kelley Blue Book recently placed a programmatic ad on www.usmagazine.com. In the last 12 months, they have partnered with Youtube and 7 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Kelley Blue Book Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Kelley Blue Book recently bought a Native digital ad. See which other premium units they bought.
- Kelley Blue Book recently placed a direct ad on www.msn.com/en-us/money. See where else they recently placed direct ads.
- Kelley Blue Book recently placed a programmatic ad on www.usmagazine.com. In the last 12 months, they have partnered with Youtube and 7 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Kelley Blue Book launched a campaign supporting 1 new product line in the last twelve months, Kelley Blue Book Instant Cash Offer.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Kelley Blue Book launched a campaign supporting 1 new product line in the last twelve months, Kelley Blue Book Instant Cash Offer.