Keurig Dr Pepper Advertiser Profile


Keurig Dr Pepper
Beverage Conglomerate
5301 Legacy Drive, Plano, TX US 75024
(972) 673-7000

Keurig Dr Pepper is part of Joh. A. Benckiser GmbH (JAB Holding Company). They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Keurig Dr Pepper launched and advertised 9 new products in the past twelve months.

We have 63 people on file in marketing roles at Keurig Dr Pepper, and 18 at their agencies.

Summary


Keurig Dr Pepper is part of Joh. A. Benckiser GmbH (JAB Holding Company). They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Keurig Dr Pepper launched and advertised 9 new products in the past twelve months.

We have 63 people on file in marketing roles at Keurig Dr Pepper, and 18 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 81 decision makers for you to contact at Keurig Dr Pepper, including Executives, Strategists, Media Buyers and Agency contacts.


Andrew S.
Chief Marketing Officer

Ryan L.
Executive Vice President and Creative Director

Cambrie R.
Manager of eCommerce Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 81 decision makers for you to contact at Keurig Dr Pepper, including Executives, Strategists, Media Buyers and Agency contacts.


Andrew S.
Chief Marketing Officer

Ryan L.
Executive Vice President and Creative Director

Cambrie R.
Manager of eCommerce Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Keurig Dr Pepper and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 8/15/2019.
Display
Display
Last ran on Best Life Online on 11/8/2019.
TV
TV
Last ran on CBS Sports Network on 11/11/2019.
Snapchat
Snapchat
Last ran on Snapchat on 8/15/2019.
Display
Display
Last ran on Best Life Online on 11/8/2019.
TV
TV
Last ran on CBS Sports Network on 11/11/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Keurig Dr Pepper and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 8/15/2019.
Display
Display
Last ran on Best Life Online on 11/8/2019.
TV
TV
Last ran on CBS Sports Network on 11/11/2019.
Snapchat
Snapchat
Last ran on Snapchat on 8/15/2019.
Display
Display
Last ran on Best Life Online on 11/8/2019.
TV
TV
Last ran on CBS Sports Network on 11/11/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Keurig Dr Pepper Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Keurig Dr Pepper Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 35,088 new product launches overall.
Keurig Dr Pepper campaigns first seen Apr 2019.
Keurig Dr Pepper launched campaigns supporting 9 new product lines in the last twelve months, including Snapple All Natural Juice Blends.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 35,088 new product launches overall.
Keurig Dr Pepper campaigns first seen Apr 2019.
Keurig Dr Pepper launched campaigns supporting 9 new product lines in the last twelve months, including Snapple All Natural Juice Blends.