Kia Advertiser Profile
Kia is part of Hyundai Motor Group. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Kia launched and advertised 8 new products in the past twelve months.
We have 7 people on file in marketing roles at Kia, and 9 at their agencies.
We have 7 people on file in marketing roles at Kia, and 9 at their agencies.
Summary
Kia is part of Hyundai Motor Group. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Kia launched and advertised 8 new products in the past twelve months.
We have 7 people on file in marketing roles at Kia, and 9 at their agencies.
We have 7 people on file in marketing roles at Kia, and 9 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 17 decision makers for you to contact at Kia, including Executives, Strategists, Media Buyers and Agency contacts.
Russell W.
Vice President of Marketing (CMO)
Curtis C.
VP Digital Investment
Kate F.
Director Marketing Communications
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 17 decision makers for you to contact at Kia, including Executives, Strategists, Media Buyers and Agency contacts.
Russell W.
Vice President of Marketing (CMO)
Curtis C.
VP Digital Investment
Kate F.
Director Marketing Communications
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Kia and its subsidiaries.
Video
Last ran on Genius on 10/1/2024.
TV
Last ran on NBC on 10/19/2024.
Print
Last ran on Automotive News in the 10/2024 issue.
Video
Last ran on Genius on 10/1/2024.
TV
Last ran on NBC on 10/19/2024.
Print
Last ran on Automotive News in the 10/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Kia and its subsidiaries.
Video
Last ran on Genius on 10/1/2024.
TV
Last ran on NBC on 10/19/2024.
Print
Last ran on Automotive News in the 10/2024 issue.
Video
Last ran on Genius on 10/1/2024.
TV
Last ran on NBC on 10/19/2024.
Print
Last ran on Automotive News in the 10/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Kia Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Kia recently bought a Page Takeover digital ad. See which other premium units they bought.
- Kia recently placed a direct ad on www.roadandtrack.com. See where else they recently placed direct ads.
- Kia recently placed a programmatic ad on www.pressenterprise.com/. In the last 12 months, they have partnered with DoubleClick and 16 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Kia Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Kia recently bought a Page Takeover digital ad. See which other premium units they bought.
- Kia recently placed a direct ad on www.roadandtrack.com. See where else they recently placed direct ads.
- Kia recently placed a programmatic ad on www.pressenterprise.com/. In the last 12 months, they have partnered with DoubleClick and 16 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,274 new product launches overall.
Kia launched campaigns supporting 8 new product lines in the last twelve months, including Kia Sportage Hybrid EX.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,274 new product launches overall.
Kia launched campaigns supporting 8 new product lines in the last twelve months, including Kia Sportage Hybrid EX.