Larabar Advertiser Profile


Larabar
Energy Bar/Snack
1 General Mills Boulevard, Minneapolis, MN US 55426
(800) 248-7310
Larabar is part of:
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Larabar is part of General Mills, Inc.. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on under 50 different Media Properties in the last year across multiple Media formats. Larabar launched and advertised 1 new product in the past twelve months.

We have 41 people on file in marketing roles at Larabar, and 10 at their agencies.

Summary


Larabar is part of General Mills, Inc.. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on under 50 different Media Properties in the last year across multiple Media formats. Larabar launched and advertised 1 new product in the past twelve months.

We have 41 people on file in marketing roles at Larabar, and 10 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 51 decision makers for you to contact at Larabar, including Executives, Strategists, Media Buyers and Agency contacts.


Brad H.
Chief Brand Officer

Brittany W.
Manager

Geoff J.
Director of Media, United States

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 51 decision makers for you to contact at Larabar, including Executives, Strategists, Media Buyers and Agency contacts.


Brad H.
Chief Brand Officer

Brittany W.
Manager

Geoff J.
Director of Media, United States

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Larabar and its subsidiaries.
Display
Display
Last ran on Target on 9/7/2020.
Print
Print
Last ran on Health in the 11/2020 issue.
Display
Display
Last ran on Camden Courier-Post on 5/29/2020.
Display
Display
Last ran on Target on 9/7/2020.
Print
Print
Last ran on Health in the 11/2020 issue.
Display
Display
Last ran on Camden Courier-Post on 5/29/2020.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Larabar and its subsidiaries.
Display
Display
Last ran on Target on 9/7/2020.
Print
Print
Last ran on Health in the 11/2020 issue.
Display
Display
Last ran on Camden Courier-Post on 5/29/2020.
Display
Display
Last ran on Target on 9/7/2020.
Print
Print
Last ran on Health in the 11/2020 issue.
Display
Display
Last ran on Camden Courier-Post on 5/29/2020.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Larabar Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Larabar Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,354 new product launches overall.
Larabar campaigns first seen Oct 2020.
Larabar launched a campaign supporting 1 new product line in the last twelve months, Larabar Original.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,354 new product launches overall.
Larabar campaigns first seen Oct 2020.
Larabar launched a campaign supporting 1 new product line in the last twelve months, Larabar Original.