Lenovo Advertiser Profile
Lenovo is part of Lenovo Group Ltd.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Lenovo launched and advertised 5 new products in the past twelve months.
We have 15 people on file in marketing roles at Lenovo, and 3 at their agencies.
We have 15 people on file in marketing roles at Lenovo, and 3 at their agencies.
Summary
Lenovo is part of Lenovo Group Ltd.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Lenovo launched and advertised 5 new products in the past twelve months.
We have 15 people on file in marketing roles at Lenovo, and 3 at their agencies.
We have 15 people on file in marketing roles at Lenovo, and 3 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 18 decision makers for you to contact at Lenovo, including Executives, Strategists, Media Buyers and Agency contacts.
Emily K.
Chief Marketing Officer & VP, Intelligent Devices Group (IDG) and International Markets (ISO)
Ben P.
Group Strategy Director
Lyle C.
NA Media Lead, Consumer
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 18 decision makers for you to contact at Lenovo, including Executives, Strategists, Media Buyers and Agency contacts.
Emily K.
Chief Marketing Officer & VP, Intelligent Devices Group (IDG) and International Markets (ISO)
Ben P.
Group Strategy Director
Lyle C.
NA Media Lead, Consumer
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Lenovo and its subsidiaries.
Display
Last ran on The Daily Scoop on 4/1/2024.
TV
Last ran on CNBC on 10/6/2023.
Print
Last ran on Savoy in the 04/2024 issue.
Display
Last ran on The Daily Scoop on 4/1/2024.
TV
Last ran on CNBC on 10/6/2023.
Print
Last ran on Savoy in the 04/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Lenovo and its subsidiaries.
Display
Last ran on The Daily Scoop on 4/1/2024.
TV
Last ran on CNBC on 10/6/2023.
Print
Last ran on Savoy in the 04/2024 issue.
Display
Last ran on The Daily Scoop on 4/1/2024.
TV
Last ran on CNBC on 10/6/2023.
Print
Last ran on Savoy in the 04/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Lenovo Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Lenovo recently bought a Page Takeover digital ad. See which other premium units they bought.
- Lenovo recently placed a direct ad on www.pcmag.com/. See where else they recently placed direct ads.
- Lenovo recently placed a programmatic ad on www.sfgate.com. In the last 12 months, they have partnered with Google and 23 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Lenovo Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Lenovo recently bought a Page Takeover digital ad. See which other premium units they bought.
- Lenovo recently placed a direct ad on www.pcmag.com/. See where else they recently placed direct ads.
- Lenovo recently placed a programmatic ad on www.sfgate.com. In the last 12 months, they have partnered with Google and 23 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,052 new product launches overall.
Lenovo launched campaigns supporting 5 new product lines in the last twelve months, including Lenovo Android Tablets.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,052 new product launches overall.
Lenovo launched campaigns supporting 5 new product lines in the last twelve months, including Lenovo Android Tablets.