Lexus Advertiser Profile
Lexus is part of Toyota Group. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Lexus launched and advertised 7 new products in the past twelve months.
We have 13 people on file in marketing roles at Lexus, and 11 at their agencies.
We have 13 people on file in marketing roles at Lexus, and 11 at their agencies.
Summary
Lexus is part of Toyota Group. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Lexus launched and advertised 7 new products in the past twelve months.
We have 13 people on file in marketing roles at Lexus, and 11 at their agencies.
We have 13 people on file in marketing roles at Lexus, and 11 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 24 decision makers for you to contact at Lexus, including Executives, Strategists, Media Buyers and Agency contacts.
Rochelle N.
Chief Hispanic Marketing Strategist
Dionne L.
Group Manager, Advertising & Marketing Management Office
Taylor D.
Dealer Digital Solutions Manager
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 24 decision makers for you to contact at Lexus, including Executives, Strategists, Media Buyers and Agency contacts.
Rochelle N.
Chief Hispanic Marketing Strategist
Dionne L.
Group Manager, Advertising & Marketing Management Office
Taylor D.
Dealer Digital Solutions Manager
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Lexus and its subsidiaries.
Snapchat
Last ran on Snapchat on 3/1/2024.
Display
Last ran on The Seattle Times on 11/1/2024.
TV
Last ran on ESPN on 11/16/2024.
Snapchat
Last ran on Snapchat on 3/1/2024.
Display
Last ran on The Seattle Times on 11/1/2024.
TV
Last ran on ESPN on 11/16/2024.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Lexus and its subsidiaries.
Snapchat
Last ran on Snapchat on 3/1/2024.
Display
Last ran on The Seattle Times on 11/1/2024.
TV
Last ran on ESPN on 11/16/2024.
Snapchat
Last ran on Snapchat on 3/1/2024.
Display
Last ran on The Seattle Times on 11/1/2024.
TV
Last ran on ESPN on 11/16/2024.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Lexus Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Lexus recently bought a Page Takeover digital ad. See which other premium units they bought.
- Lexus recently placed a direct ad on www.wellandgood.com. See where else they recently placed direct ads.
- Lexus recently placed a programmatic ad on www.southernliving.com/. In the last 12 months, they have partnered with Youtube and 26 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Lexus Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Lexus recently bought a Page Takeover digital ad. See which other premium units they bought.
- Lexus recently placed a direct ad on www.wellandgood.com. See where else they recently placed direct ads.
- Lexus recently placed a programmatic ad on www.southernliving.com/. In the last 12 months, they have partnered with Youtube and 26 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Lexus launched campaigns supporting 7 new product lines in the last twelve months, including Lexus Canada.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Lexus launched campaigns supporting 7 new product lines in the last twelve months, including Lexus Canada.