Lexus is part of Toyota Group. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Lexus launched and advertised 7 new products in the past twelve months.

We have 25 people on file in marketing roles at Lexus, and 38 at their agencies.

Summary


Lexus is part of Toyota Group. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Lexus launched and advertised 7 new products in the past twelve months.

We have 25 people on file in marketing roles at Lexus, and 38 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 64 decision makers for you to contact at Lexus, including Executives, Strategists, Media Buyers and Agency contacts.


Ed L.
Group Vice President of Toyota Division Marketing

Scott T.
Associate Media Director of Tier I Digital Media Planning and Buying

Jordan B.
Senior Planner of Digital Marketing Innovation

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 64 decision makers for you to contact at Lexus, including Executives, Strategists, Media Buyers and Agency contacts.


Ed L.
Group Vice President of Toyota Division Marketing

Scott T.
Associate Media Director of Tier I Digital Media Planning and Buying

Jordan B.
Senior Planner of Digital Marketing Innovation

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Lexus and its subsidiaries.
Display
Display
Last ran on Esquire.com on 1/11/2019.
TV
TV
Last ran on ESPN on 1/11/2019.
Print
Print
Last ran on San Antonio Express-News in the 01/2019 issue.
Display
Display
Last ran on Esquire.com on 1/11/2019.
TV
TV
Last ran on ESPN on 1/11/2019.
Print
Print
Last ran on San Antonio Express-News in the 01/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Lexus and its subsidiaries.
Display
Display
Last ran on Esquire.com on 1/11/2019.
TV
TV
Last ran on ESPN on 1/11/2019.
Print
Print
Last ran on San Antonio Express-News in the 01/2019 issue.
Display
Display
Last ran on Esquire.com on 1/11/2019.
TV
TV
Last ran on ESPN on 1/11/2019.
Print
Print
Last ran on San Antonio Express-News in the 01/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Lexus Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Lexus Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,496 new product launches overall.
Lexus campaigns first seen Aug 2018.
Lexus launched campaigns supporting 7 new product lines in the last twelve months, including Lexus LC Hybrid.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,496 new product launches overall.
Lexus campaigns first seen Aug 2018.
Lexus launched campaigns supporting 7 new product lines in the last twelve months, including Lexus LC Hybrid.