LG Advertiser Profile
Technology Holding Company/Conglomerate
111 Sylvan Ave, Englewood Cliffs, NJ US 07632
(201) 816-2000
LG spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. LG launched and advertised 23 new products in the past twelve months.
We have 16 people on file in marketing roles at LG, and 5 at their agencies.
We have 16 people on file in marketing roles at LG, and 5 at their agencies.
Summary
LG spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. LG launched and advertised 23 new products in the past twelve months.
We have 16 people on file in marketing roles at LG, and 5 at their agencies.
We have 16 people on file in marketing roles at LG, and 5 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 21 decision makers for you to contact at LG, including Executives, Strategists, Media Buyers and Agency contacts.
Damaris T.
Experiential Marketing Lead
John C.
Group Account Director — Marriott International, Cathay Pacific, The RealReal, LG, Expedia Global
Laura H.
Director Home Appliance Channel Marketing
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 21 decision makers for you to contact at LG, including Executives, Strategists, Media Buyers and Agency contacts.
Damaris T.
Experiential Marketing Lead
John C.
Group Account Director — Marriott International, Cathay Pacific, The RealReal, LG, Expedia Global
Laura H.
Director Home Appliance Channel Marketing
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by LG and its subsidiaries.
Display
Last ran on Reader (Chicago) on 11/1/2024.
TV
Last ran on CBS Sports Network on 11/9/2024.
Print
Last ran on The Boston Globe in the 11/2024 issue.
Display
Last ran on Reader (Chicago) on 11/1/2024.
TV
Last ran on CBS Sports Network on 11/9/2024.
Print
Last ran on The Boston Globe in the 11/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by LG and its subsidiaries.
Display
Last ran on Reader (Chicago) on 11/1/2024.
TV
Last ran on CBS Sports Network on 11/9/2024.
Print
Last ran on The Boston Globe in the 11/2024 issue.
Display
Last ran on Reader (Chicago) on 11/1/2024.
TV
Last ran on CBS Sports Network on 11/9/2024.
Print
Last ran on The Boston Globe in the 11/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
LG Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- LG recently bought a Native digital ad. See which other premium units they bought.
- LG recently placed a direct ad on www.outsideonline.com/. See where else they recently placed direct ads.
- LG recently placed a programmatic ad on www.oxygenmag.com/. In the last 12 months, they have partnered with Google and 14 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
LG Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- LG recently bought a Native digital ad. See which other premium units they bought.
- LG recently placed a direct ad on www.outsideonline.com/. See where else they recently placed direct ads.
- LG recently placed a programmatic ad on www.oxygenmag.com/. In the last 12 months, they have partnered with Google and 14 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
LG launched campaigns supporting 23 new product lines in the last twelve months, including LX Hausys HFlor.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
LG launched campaigns supporting 23 new product lines in the last twelve months, including LX Hausys HFlor.