LG Advertiser Profile


LG
Technology Holding Company/Conglomerate
111 Sylvan Ave, Englewood Cliffs, NJ US 07632
(201) 816-2000
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

LG spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. LG launched and advertised 73 new products in the past twelve months.

We have 13 people on file in marketing roles at LG, and 2 at their agency.

Summary


LG spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. LG launched and advertised 73 new products in the past twelve months.

We have 13 people on file in marketing roles at LG, and 2 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 15 decision makers for you to contact at LG, including Executives, Strategists, Media Buyers and Agency contacts.


Peggy A.
Chief Marketing Officer, Senior Vice President, Head of Marketing

Jim R.
VP Client Business Lead

Harbir S.
Director of Digital Transformation

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 15 decision makers for you to contact at LG, including Executives, Strategists, Media Buyers and Agency contacts.


Peggy A.
Chief Marketing Officer, Senior Vice President, Head of Marketing

Jim R.
VP Client Business Lead

Harbir S.
Director of Digital Transformation

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by LG and its subsidiaries.
Display
Display
Last ran on Tom's Guide on 9/23/2022.
TV
TV
Last ran on TNT on 9/24/2022.
Print
Print
Last ran on Hello! (Canada) in the 09/2022 issue.
Display
Display
Last ran on Tom's Guide on 9/23/2022.
TV
TV
Last ran on TNT on 9/24/2022.
Print
Print
Last ran on Hello! (Canada) in the 09/2022 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by LG and its subsidiaries.
Display
Display
Last ran on Tom's Guide on 9/23/2022.
TV
TV
Last ran on TNT on 9/24/2022.
Print
Print
Last ran on Hello! (Canada) in the 09/2022 issue.
Display
Display
Last ran on Tom's Guide on 9/23/2022.
TV
TV
Last ran on TNT on 9/24/2022.
Print
Print
Last ran on Hello! (Canada) in the 09/2022 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
LG Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
LG Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 36,187 new product launches overall.
LG campaigns first seen Jan 2022.
LG launched campaigns supporting 73 new product lines in the last twelve months, including Isa Knox LXNEW Clinical Booster.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 36,187 new product launches overall.
LG campaigns first seen Jan 2022.
LG launched campaigns supporting 73 new product lines in the last twelve months, including Isa Knox LXNEW Clinical Booster.