Liberty Mutual Insurance Advertiser Profile


Liberty Mutual Insurance
Insurance
175 Berkeley Street, Boston, MA US 02116
(617) 357-9500

Liberty Mutual Insurance is part of Liberty Mutual Holding Company Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Liberty Mutual Insurance launched and advertised 9 new products in the past twelve months.

We have 20 people on file in marketing roles at Liberty Mutual Insurance, and 4 at their agency.

Summary


Liberty Mutual Insurance is part of Liberty Mutual Holding Company Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Liberty Mutual Insurance launched and advertised 9 new products in the past twelve months.

We have 20 people on file in marketing roles at Liberty Mutual Insurance, and 4 at their agency.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 24 decision makers for you to contact at Liberty Mutual Insurance, including Executives, Strategists, Media Buyers and Agency contacts.


Emily F.
Chief Digital Officer (CDO)

Tanner J.
Video Partnerships Associate

Heather C.
Director of Integrated Marketing Communications

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 24 decision makers for you to contact at Liberty Mutual Insurance, including Executives, Strategists, Media Buyers and Agency contacts.


Emily F.
Chief Digital Officer (CDO)

Tanner J.
Video Partnerships Associate

Heather C.
Director of Integrated Marketing Communications

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Liberty Mutual Insurance and its subsidiaries.
Display
Display
Last ran on Reactions on 9/13/2019.
TV
TV
Last ran on Weather Channel on 9/14/2019.
Print
Print
Last ran on Human Resource Executive in the 09/2019 issue.
Display
Display
Last ran on Reactions on 9/13/2019.
TV
TV
Last ran on Weather Channel on 9/14/2019.
Print
Print
Last ran on Human Resource Executive in the 09/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Liberty Mutual Insurance and its subsidiaries.
Display
Display
Last ran on Reactions on 9/13/2019.
TV
TV
Last ran on Weather Channel on 9/14/2019.
Print
Print
Last ran on Human Resource Executive in the 09/2019 issue.
Display
Display
Last ran on Reactions on 9/13/2019.
TV
TV
Last ran on Weather Channel on 9/14/2019.
Print
Print
Last ran on Human Resource Executive in the 09/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Liberty Mutual Insurance Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Liberty Mutual Insurance Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,181 new product launches overall.
Liberty Mutual Insurance campaigns first seen Jul 2019.
Liberty Mutual Insurance launched campaigns supporting 9 new product lines in the last twelve months, including Safeco Insurance (Corporate).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,181 new product launches overall.
Liberty Mutual Insurance campaigns first seen Jul 2019.
Liberty Mutual Insurance launched campaigns supporting 9 new product lines in the last twelve months, including Safeco Insurance (Corporate).