MacAndrews & Forbes Advertiser Profile


MacAndrews & Forbes
Financial Holding Company
35 East 62Nd Street, New York, NY US 10065
(212) 572-8600
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

MacAndrews & Forbes spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. MacAndrews & Forbes launched and advertised 25 new products in the past twelve months.

We have 12 people on file in marketing roles at MacAndrews & Forbes, and 1 at their agency.

Summary


MacAndrews & Forbes spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. MacAndrews & Forbes launched and advertised 25 new products in the past twelve months.

We have 12 people on file in marketing roles at MacAndrews & Forbes, and 1 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 13 decision makers for you to contact at MacAndrews & Forbes, including Executives, Strategists, Media Buyers and Agency contacts.


Marni G.
Global Vice President, Talent Partnerships

Kim G.
Vice President Client Services

Heather M.
Account Director-Digital Shopper Marketing & Media

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 13 decision makers for you to contact at MacAndrews & Forbes, including Executives, Strategists, Media Buyers and Agency contacts.


Marni G.
Global Vice President, Talent Partnerships

Kim G.
Vice President Client Services

Heather M.
Account Director-Digital Shopper Marketing & Media

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by MacAndrews & Forbes and its subsidiaries.
Display
Display
Last ran on CVS on 6/1/2023.
TV
TV
Last ran on Investigation Discovery on 6/3/2023.
Print
Print
Last ran on Chicago Tribune in the 05/2023 issue.
Display
Display
Last ran on CVS on 6/1/2023.
TV
TV
Last ran on Investigation Discovery on 6/3/2023.
Print
Print
Last ran on Chicago Tribune in the 05/2023 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by MacAndrews & Forbes and its subsidiaries.
Display
Display
Last ran on CVS on 6/1/2023.
TV
TV
Last ran on Investigation Discovery on 6/3/2023.
Print
Print
Last ran on Chicago Tribune in the 05/2023 issue.
Display
Display
Last ran on CVS on 6/1/2023.
TV
TV
Last ran on Investigation Discovery on 6/3/2023.
Print
Print
Last ran on Chicago Tribune in the 05/2023 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
MacAndrews & Forbes Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
MacAndrews & Forbes Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,510 new product launches overall.
MacAndrews & Forbes campaigns first seen May 2023.
MacAndrews & Forbes launched campaigns supporting 25 new product lines in the last twelve months, including Revlon ColorStay Micro Eye.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,510 new product launches overall.
MacAndrews & Forbes campaigns first seen May 2023.
MacAndrews & Forbes launched campaigns supporting 25 new product lines in the last twelve months, including Revlon ColorStay Micro Eye.