MacAndrews & Forbes Advertiser Profile


MacAndrews & Forbes
Financial Holding Company
35 East 62Nd Street, New York, NY US 10065
(212) 572-8600
MacAndrews & Forbes is part of:

MacAndrews & Forbes spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. MacAndrews & Forbes launched and advertised 47 new products in the past twelve months.

We have 69 people on file in marketing roles at MacAndrews & Forbes, and 10 at their agencies.

Summary


MacAndrews & Forbes spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. MacAndrews & Forbes launched and advertised 47 new products in the past twelve months.

We have 69 people on file in marketing roles at MacAndrews & Forbes, and 10 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 80 decision makers for you to contact at MacAndrews & Forbes, including Executives, Strategists, and Media Buyers.


Fabian U.
Senior Vice President and Chief Marketing Officer

Shane D.
Associate, Paid Social

Caitlin F.
Digital Content Manager

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 80 decision makers for you to contact at MacAndrews & Forbes, including Executives, Strategists, and Media Buyers.


Fabian U.
Senior Vice President and Chief Marketing Officer

Shane D.
Associate, Paid Social

Caitlin F.
Digital Content Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by MacAndrews & Forbes and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 11/6/2018.
Display
Display
Last ran on WakeSkating.com on 7/19/2019.
TV
TV
Last ran on NBC Sports Network on 4/28/2019.
Snapchat
Snapchat
Last ran on Snapchat on 11/6/2018.
Display
Display
Last ran on WakeSkating.com on 7/19/2019.
TV
TV
Last ran on NBC Sports Network on 4/28/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by MacAndrews & Forbes and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 11/6/2018.
Display
Display
Last ran on WakeSkating.com on 7/19/2019.
TV
TV
Last ran on NBC Sports Network on 4/28/2019.
Snapchat
Snapchat
Last ran on Snapchat on 11/6/2018.
Display
Display
Last ran on WakeSkating.com on 7/19/2019.
TV
TV
Last ran on NBC Sports Network on 4/28/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
MacAndrews & Forbes Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
MacAndrews & Forbes Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,130 new product launches overall.
MacAndrews & Forbes campaigns first seen Sep 2018.
MacAndrews & Forbes launched campaigns supporting 47 new product lines in the last twelve months, including Revlon X Refinery 29 Make Your Mark Lip Collection.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,130 new product launches overall.
MacAndrews & Forbes campaigns first seen Sep 2018.
MacAndrews & Forbes launched campaigns supporting 47 new product lines in the last twelve months, including Revlon X Refinery 29 Make Your Mark Lip Collection.