Mars Petcare Advertiser Profile


Mars Petcare
Pet Food
6885 Elm Street, Mclean, VA US 22101
(703) 821-4900
MediaRadar 114 West 41st Street, New York, NY 10036 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Mars Petcare is part of Mars, Incorporated. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Mars Petcare launched and advertised 21 new products in the past twelve months.

We have 29 people on file in marketing roles at Mars Petcare, and 11 at their agencies.

Summary


Mars Petcare is part of Mars, Incorporated. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Mars Petcare launched and advertised 21 new products in the past twelve months.

We have 29 people on file in marketing roles at Mars Petcare, and 11 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 40 decision makers for you to contact at Mars Petcare, including Executives, Strategists, Media Buyers and Agency contacts.


Lisa C.
Senior Vice President of Corporate Affairs, Mars Pet Nutrition North America

Matt C.
Planning Director

Kelly S.
Global Retail Media Strategy Director

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 40 decision makers for you to contact at Mars Petcare, including Executives, Strategists, Media Buyers and Agency contacts.


Lisa C.
Senior Vice President of Corporate Affairs, Mars Pet Nutrition North America

Matt C.
Planning Director

Kelly S.
Global Retail Media Strategy Director

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mars Petcare and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 12/1/2023.
Native
Native
Last ran on Safeway on 10/1/2024.
TV
TV
Last ran on FX on 10/19/2024.
Snapchat
Snapchat
Last ran on Snapchat on 12/1/2023.
Native
Native
Last ran on Safeway on 10/1/2024.
TV
TV
Last ran on FX on 10/19/2024.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mars Petcare and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 12/1/2023.
Native
Native
Last ran on Safeway on 10/1/2024.
TV
TV
Last ran on FX on 10/19/2024.
Snapchat
Snapchat
Last ran on Snapchat on 12/1/2023.
Native
Native
Last ran on Safeway on 10/1/2024.
TV
TV
Last ran on FX on 10/19/2024.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Mars Petcare Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Mars Petcare Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,274 new product launches overall.
Mars Petcare campaigns first seen Aug 2024.
Mars Petcare launched campaigns supporting 21 new product lines in the last twelve months, including Pedigree Canine Cookouts Dog Treats .

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,274 new product launches overall.
Mars Petcare campaigns first seen Aug 2024.
Mars Petcare launched campaigns supporting 21 new product lines in the last twelve months, including Pedigree Canine Cookouts Dog Treats .