Mars Petcare Advertiser Profile


Mars Petcare
Pet Food
6885 Elm Street, Mclean, VA US 22101
(703) 821-4900
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Mars Petcare is part of Mars, Incorporated. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Mars Petcare launched and advertised 15 new products in the past twelve months.

We have 28 people on file in marketing roles at Mars Petcare, and 16 at their agencies.

Summary


Mars Petcare is part of Mars, Incorporated. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Mars Petcare launched and advertised 15 new products in the past twelve months.

We have 28 people on file in marketing roles at Mars Petcare, and 16 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 44 decision makers for you to contact at Mars Petcare, including Executives, Strategists, Media Buyers and Agency contacts.


Sarah L.
Chief Marketing Officer

Olivia D.
Associate Media Director

Rachel C.
Senior Director Human Resources, Digital Demand Transformation

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 44 decision makers for you to contact at Mars Petcare, including Executives, Strategists, Media Buyers and Agency contacts.


Sarah L.
Chief Marketing Officer

Olivia D.
Associate Media Director

Rachel C.
Senior Director Human Resources, Digital Demand Transformation

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mars Petcare and its subsidiaries.
Display
Display
Last ran on In-Fisherman on 9/24/2021.
TV
TV
Last ran on BET on 9/26/2021.
Print
Print
Last ran on Shooting Sportsman in the 09/2021 issue.
Display
Display
Last ran on In-Fisherman on 9/24/2021.
TV
TV
Last ran on BET on 9/26/2021.
Print
Print
Last ran on Shooting Sportsman in the 09/2021 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mars Petcare and its subsidiaries.
Display
Display
Last ran on In-Fisherman on 9/24/2021.
TV
TV
Last ran on BET on 9/26/2021.
Print
Print
Last ran on Shooting Sportsman in the 09/2021 issue.
Display
Display
Last ran on In-Fisherman on 9/24/2021.
TV
TV
Last ran on BET on 9/26/2021.
Print
Print
Last ran on Shooting Sportsman in the 09/2021 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Mars Petcare Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Mars Petcare Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 35,358 new product launches overall.
Mars Petcare campaigns first seen Jun 2021.
Mars Petcare launched campaigns supporting 15 new product lines in the last twelve months, including Greenies for Cats.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 35,358 new product launches overall.
Mars Petcare campaigns first seen Jun 2021.
Mars Petcare launched campaigns supporting 15 new product lines in the last twelve months, including Greenies for Cats.