Masco Advertiser Profile


Masco
Home Conglomerate
17450 College Parkway, Livonia, MI US 48152
(313) 274-7400
MediaRadar 114 West 41st Street, New York, NY 10036 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Masco spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Masco launched and advertised 10 new products in the past twelve months.

We have 12 people on file in marketing roles at Masco, and 1 at their agency.

Summary


Masco spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Masco launched and advertised 10 new products in the past twelve months.

We have 12 people on file in marketing roles at Masco, and 1 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 13 decision makers for you to contact at Masco, including Executives, Strategists, Media Buyers and Agency contacts.


Susan F.
Vice President, Marketing

Cydnei G.
Brand Supervisor

Sharin J.
Vice President, Brand Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 13 decision makers for you to contact at Masco, including Executives, Strategists, Media Buyers and Agency contacts.


Susan F.
Vice President, Marketing

Cydnei G.
Brand Supervisor

Sharin J.
Vice President, Brand Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Masco and its subsidiaries.
Video
Video
Last ran on YouTube - Shelter/Home Channels on 7/1/2024.
TV
TV
Last ran on Tru TV on 7/20/2024.
Print
Print
Last ran on Luxe Interiors + Design (New York) in the 07/2024 issue.
Video
Video
Last ran on YouTube - Shelter/Home Channels on 7/1/2024.
TV
TV
Last ran on Tru TV on 7/20/2024.
Print
Print
Last ran on Luxe Interiors + Design (New York) in the 07/2024 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Masco and its subsidiaries.
Video
Video
Last ran on YouTube - Shelter/Home Channels on 7/1/2024.
TV
TV
Last ran on Tru TV on 7/20/2024.
Print
Print
Last ran on Luxe Interiors + Design (New York) in the 07/2024 issue.
Video
Video
Last ran on YouTube - Shelter/Home Channels on 7/1/2024.
TV
TV
Last ran on Tru TV on 7/20/2024.
Print
Print
Last ran on Luxe Interiors + Design (New York) in the 07/2024 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Masco Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Masco Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,873 new product launches overall.
Masco campaigns first seen Jun 2024.
Masco launched campaigns supporting 10 new product lines in the last twelve months, including Arrow Fastener RevealCut Ceiling Tile-Cutting Workstations.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,873 new product launches overall.
Masco campaigns first seen Jun 2024.
Masco launched campaigns supporting 10 new product lines in the last twelve months, including Arrow Fastener RevealCut Ceiling Tile-Cutting Workstations.