Maybelline Advertiser Profile
Maybelline is part of L'Oreal SA. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Maybelline launched and advertised 8 new products in the past twelve months.
We have 73 people on file in marketing roles at Maybelline, and 4 at their agencies.
We have 73 people on file in marketing roles at Maybelline, and 4 at their agencies.
Summary
Maybelline is part of L'Oreal SA. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Maybelline launched and advertised 8 new products in the past twelve months.
We have 73 people on file in marketing roles at Maybelline, and 4 at their agencies.
We have 73 people on file in marketing roles at Maybelline, and 4 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 77 decision makers for you to contact at Maybelline, including Executives, Strategists, Media Buyers and Agency contacts.
Darienne K.
Chief Digital & Marketing Officer, Professional Products Division - L’Oreal USA
Tara M.
Director, Investment & Activation (JBPs/Partnerships)
Heather R.
AVP, Media, CDMO
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 77 decision makers for you to contact at Maybelline, including Executives, Strategists, Media Buyers and Agency contacts.
Darienne K.
Chief Digital & Marketing Officer, Professional Products Division - L’Oreal USA
Tara M.
Director, Investment & Activation (JBPs/Partnerships)
Heather R.
AVP, Media, CDMO
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Maybelline and its subsidiaries.
Snapchat
Last ran on Snapchat on 7/1/2024.
Video
Last ran on YouTube - Science & Nature Channels on 7/1/2024.
TV
Last ran on Galavision on 7/20/2024.
Snapchat
Last ran on Snapchat on 7/1/2024.
Video
Last ran on YouTube - Science & Nature Channels on 7/1/2024.
TV
Last ran on Galavision on 7/20/2024.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Maybelline and its subsidiaries.
Snapchat
Last ran on Snapchat on 7/1/2024.
Video
Last ran on YouTube - Science & Nature Channels on 7/1/2024.
TV
Last ran on Galavision on 7/20/2024.
Snapchat
Last ran on Snapchat on 7/1/2024.
Video
Last ran on YouTube - Science & Nature Channels on 7/1/2024.
TV
Last ran on Galavision on 7/20/2024.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Maybelline Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Maybelline recently bought a Native digital ad. See which other premium units they bought.
- Maybelline recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Maybelline recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 14 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Maybelline Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Maybelline recently bought a Native digital ad. See which other premium units they bought.
- Maybelline recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Maybelline recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 14 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,873 new product launches overall.
Maybelline launched campaigns supporting 8 new product lines in the last twelve months, including Maybelline Sunkisser Multi-Use Liquid Blush and Bronzer.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,873 new product launches overall.
Maybelline launched campaigns supporting 8 new product lines in the last twelve months, including Maybelline Sunkisser Multi-Use Liquid Blush and Bronzer.