Mello Yello Advertiser Profile


Mello Yello
Soft Drink
One Coca-Cola Plaza, Atlanta, GA US 30313
(404) 676-2121
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Mello Yello is part of The Coca-Cola Company. They spent under $100 million on advertising in print in the last year. They are currently not investing in any premium ad units, but advertised on under 50 different Media Properties in the last year across multiple Media formats. Mello Yello last advertised a new product in March, 2020.

We have 40 people on file in marketing roles at Mello Yello, and 42 at their agencies.

Summary


Mello Yello is part of The Coca-Cola Company. They spent under $100 million on advertising in print in the last year. They are currently not investing in any premium ad units, but advertised on under 50 different Media Properties in the last year across multiple Media formats. Mello Yello last advertised a new product in March, 2020.

We have 40 people on file in marketing roles at Mello Yello, and 42 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 82 decision makers for you to contact at Mello Yello, including Executives, Strategists, Media Buyers and Agency contacts.


Manuel A.
Chief Marketing Officer

Ernest M.
Vice President Partner, Connections Planning

Erik N.
Director of United States Marketing and Menu Innovation, The McDonald's Division

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 82 decision makers for you to contact at Mello Yello, including Executives, Strategists, Media Buyers and Agency contacts.


Manuel A.
Chief Marketing Officer

Ernest M.
Vice President Partner, Connections Planning

Erik N.
Director of United States Marketing and Menu Innovation, The McDonald's Division

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mello Yello.
Print
Print
Last ran on National Dragster in the 10/2020 issue.
Print
Print
Last ran on National Dragster in the 09/2020 issue.
Print
Print
Last ran on National Dragster in the 09/2020 issue.
Print
Print
Last ran on National Dragster in the 10/2020 issue.
Print
Print
Last ran on National Dragster in the 09/2020 issue.
Print
Print
Last ran on National Dragster in the 09/2020 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mello Yello.
Print
Print
Last ran on National Dragster in the 10/2020 issue.
Print
Print
Last ran on National Dragster in the 09/2020 issue.
Print
Print
Last ran on National Dragster in the 09/2020 issue.
Print
Print
Last ran on National Dragster in the 10/2020 issue.
Print
Print
Last ran on National Dragster in the 09/2020 issue.
Print
Print
Last ran on National Dragster in the 09/2020 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Mello Yello Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

    Media Spend


    MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
    Mello Yello Advertising Spend:
    UNDER $100 Million
    Decreased Spending YoY

      MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,943 new product launches overall.
      Use MediaRadar to stay current on new product launches for Mello Yello.

      New Product Launches


      MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,943 new product launches overall.
      Use MediaRadar to stay current on new product launches for Mello Yello.