Metamucil Advertiser Profile


Metamucil
Fiber Supplement
1 P&G Plaza, Cincinnati, OH US 45202
(513) 983-1100

Metamucil is part of The Procter & Gamble Company. They spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Metamucil launched and advertised 2 new products in the past twelve months.

We have 126 people on file in marketing roles at Metamucil, and 130 at their agencies.

Summary


Metamucil is part of The Procter & Gamble Company. They spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Metamucil launched and advertised 2 new products in the past twelve months.

We have 126 people on file in marketing roles at Metamucil, and 130 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 256 decision makers for you to contact at Metamucil, including Executives, Strategists, Media Buyers and Agency contacts.


Kelly V.
Chief Communications Officer

Zachary T.
President

Eric G.
Associate Marketing Director of Global Skin and Personal Care Digital and eCommerce

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 256 decision makers for you to contact at Metamucil, including Executives, Strategists, Media Buyers and Agency contacts.


Kelly V.
Chief Communications Officer

Zachary T.
President

Eric G.
Associate Marketing Director of Global Skin and Personal Care Digital and eCommerce

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Metamucil and its subsidiaries.
Display
Display
Last ran on Costco on 10/10/2018.
TV
TV
Last ran on NBC on 11/8/2018.
Print
Print
Last ran on Us Weekly in the 06/2018 issue.
Display
Display
Last ran on Costco on 10/10/2018.
TV
TV
Last ran on NBC on 11/8/2018.
Print
Print
Last ran on Us Weekly in the 06/2018 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Metamucil and its subsidiaries.
Display
Display
Last ran on Costco on 10/10/2018.
TV
TV
Last ran on NBC on 11/8/2018.
Print
Print
Last ran on Us Weekly in the 06/2018 issue.
Display
Display
Last ran on Costco on 10/10/2018.
TV
TV
Last ran on NBC on 11/8/2018.
Print
Print
Last ran on Us Weekly in the 06/2018 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Metamucil Advertising Spend:
UNDER 100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Metamucil Advertising Spend:
UNDER 100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
Metamucil campaigns first seen May 2018.
Metamucil launched campaigns supporting 2 new product lines in the last twelve months, including Metamucil 14-Day Fiber Cleanse.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
Metamucil campaigns first seen May 2018.
Metamucil launched campaigns supporting 2 new product lines in the last twelve months, including Metamucil 14-Day Fiber Cleanse.