Mike's Hard Lemonade Advertiser Profile


Mike's Hard Lemonade
Cocktail/Malt Beverage
328 S Jefferson St, Ste 1050, Chicago, IL US 60661
(312) 715-9210
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Mike's Hard Lemonade is part of Mark Anthony Group Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Mike's Hard Lemonade launched and advertised 1 new product in the past twelve months.

We have 8 people on file in marketing roles at Mike's Hard Lemonade, and 1 at their agency.

Summary


Mike's Hard Lemonade is part of Mark Anthony Group Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Mike's Hard Lemonade launched and advertised 1 new product in the past twelve months.

We have 8 people on file in marketing roles at Mike's Hard Lemonade, and 1 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 9 decision makers for you to contact at Mike's Hard Lemonade, including Executives, Strategists, Media Buyers and Agency contacts.


Sanjiv G.
Senior Vice President of Marketing

Sara B.
Partner, Group Planning Director

Kevin B.
Senior Director of Brand Experience and Creative

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 9 decision makers for you to contact at Mike's Hard Lemonade, including Executives, Strategists, Media Buyers and Agency contacts.


Sanjiv G.
Senior Vice President of Marketing

Sara B.
Partner, Group Planning Director

Kevin B.
Senior Director of Brand Experience and Creative

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mike's Hard Lemonade and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 7/28/2019.
Display
Display
Last ran on The Hollywood Reporter on 3/18/2020.
TV
TV
Last ran on MLB on 2/3/2020.
Snapchat
Snapchat
Last ran on Snapchat on 7/28/2019.
Display
Display
Last ran on The Hollywood Reporter on 3/18/2020.
TV
TV
Last ran on MLB on 2/3/2020.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mike's Hard Lemonade and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 7/28/2019.
Display
Display
Last ran on The Hollywood Reporter on 3/18/2020.
TV
TV
Last ran on MLB on 2/3/2020.
Snapchat
Snapchat
Last ran on Snapchat on 7/28/2019.
Display
Display
Last ran on The Hollywood Reporter on 3/18/2020.
TV
TV
Last ran on MLB on 2/3/2020.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Mike's Hard Lemonade Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Mike's Hard Lemonade Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 31,039 new product launches overall.
Mike's Hard Lemonade campaigns first seen Oct 2019.
Mike's Hard Lemonade launched a campaign supporting 1 new product line in the last twelve months, Mike's Hard Balance Harder.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 31,039 new product launches overall.
Mike's Hard Lemonade campaigns first seen Oct 2019.
Mike's Hard Lemonade launched a campaign supporting 1 new product line in the last twelve months, Mike's Hard Balance Harder.