Milk Bone Advertiser Profile


Milk Bone
Dog Food
1 Strawberry Lane, Orrville, OH US 44667-0280
(888) 550-9555
Milk Bone is part of:
MediaRadar 114 West 41st Street, New York, NY 10036 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Milk Bone is part of The J.M. Smucker Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Milk Bone launched and advertised 2 new products in the past twelve months.

We have 24 people on file in marketing roles at Milk Bone, and 1 at their agency.

Summary


Milk Bone is part of The J.M. Smucker Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Milk Bone launched and advertised 2 new products in the past twelve months.

We have 24 people on file in marketing roles at Milk Bone, and 1 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 25 decision makers for you to contact at Milk Bone, including Executives, Strategists, Media Buyers and Agency contacts.


Gail H.
Chief Marketing Officer

Jane P.
VP, Account Director

Kate A.
Lead, Digital Activation (eCommerce, Web, SEO) -- Pet Brands

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 25 decision makers for you to contact at Milk Bone, including Executives, Strategists, Media Buyers and Agency contacts.


Gail H.
Chief Marketing Officer

Jane P.
VP, Account Director

Kate A.
Lead, Digital Activation (eCommerce, Web, SEO) -- Pet Brands

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Milk Bone and its subsidiaries.
Video
Video
Last ran on Genius on 9/1/2024.
TV
TV
Last ran on Bravo on 9/28/2024.
Print
Print
Last ran on Convenience Store News in the 04/2024 issue.
Video
Video
Last ran on Genius on 9/1/2024.
TV
TV
Last ran on Bravo on 9/28/2024.
Print
Print
Last ran on Convenience Store News in the 04/2024 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Milk Bone and its subsidiaries.
Video
Video
Last ran on Genius on 9/1/2024.
TV
TV
Last ran on Bravo on 9/28/2024.
Print
Print
Last ran on Convenience Store News in the 04/2024 issue.
Video
Video
Last ran on Genius on 9/1/2024.
TV
TV
Last ran on Bravo on 9/28/2024.
Print
Print
Last ran on Convenience Store News in the 04/2024 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Milk Bone Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Milk Bone Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 26,904 new product launches overall.
Milk Bone campaigns first seen Jun 2024.
Milk Bone launched campaigns supporting 2 new product lines in the last twelve months, including Milk Bone Long Lasting Dog Chews.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 26,904 new product launches overall.
Milk Bone campaigns first seen Jun 2024.
Milk Bone launched campaigns supporting 2 new product lines in the last twelve months, including Milk Bone Long Lasting Dog Chews.