MiraLAX Advertiser Profile


MiraLAX
Laxative OTC Medications
100 Bayer Boulevard, Whippany, NJ US 07981
(862) 404-3000
MediaRadar 114 West 41st Street, New York, NY 10036 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

MiraLAX is part of Bayer AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. MiraLAX launched and advertised 3 new products in the past twelve months.

We have 37 people on file in marketing roles at MiraLAX, and 3 at their agencies.

Summary


MiraLAX is part of Bayer AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. MiraLAX launched and advertised 3 new products in the past twelve months.

We have 37 people on file in marketing roles at MiraLAX, and 3 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 40 decision makers for you to contact at MiraLAX, including Executives, Strategists, Media Buyers and Agency contacts.


Samantha A.
Chief Marketing Officer

Julie P.
President-CEO

Glenniss R.
Senior Director, Digital Media Activation

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 40 decision makers for you to contact at MiraLAX, including Executives, Strategists, Media Buyers and Agency contacts.


Samantha A.
Chief Marketing Officer

Julie P.
President-CEO

Glenniss R.
Senior Director, Digital Media Activation

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by MiraLAX and its subsidiaries.
Display
Display
Last ran on Gastroenterology & Endoscopy News on 1/1/2025.
TV
TV
Last ran on AMC on 1/12/2025.
Native
Native
Last ran on Meijer on 1/1/2025.
Display
Display
Last ran on Gastroenterology & Endoscopy News on 1/1/2025.
TV
TV
Last ran on AMC on 1/12/2025.
Native
Native
Last ran on Meijer on 1/1/2025.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by MiraLAX and its subsidiaries.
Display
Display
Last ran on Gastroenterology & Endoscopy News on 1/1/2025.
TV
TV
Last ran on AMC on 1/12/2025.
Native
Native
Last ran on Meijer on 1/1/2025.
Display
Display
Last ran on Gastroenterology & Endoscopy News on 1/1/2025.
TV
TV
Last ran on AMC on 1/12/2025.
Native
Native
Last ran on Meijer on 1/1/2025.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
MiraLAX Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
MiraLAX Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
MiraLAX campaigns first seen Dec 2024.
MiraLAX launched campaigns supporting 3 new product lines in the last twelve months, including MiraLAX General Advertisement.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
MiraLAX campaigns first seen Dec 2024.
MiraLAX launched campaigns supporting 3 new product lines in the last twelve months, including MiraLAX General Advertisement.