MiraLAX Advertiser Profile


MiraLAX
Laxative OTC Drug
100 Bayer Boulevard, Whippany, NJ US 07981
(862) 404-3000

MiraLAX is part of Bayer AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. MiraLAX launched and advertised 1 new product in the past twelve months.

We have 32 people on file in marketing roles at MiraLAX, and 15 at their agencies.

Summary


MiraLAX is part of Bayer AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. MiraLAX launched and advertised 1 new product in the past twelve months.

We have 32 people on file in marketing roles at MiraLAX, and 15 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 47 decision makers for you to contact at MiraLAX, including Executives, Strategists, Media Buyers and Agency contacts.


Mark S.
Chief Marketing Officer, North America

Stephanie S.
Managing Partner

Mary O.
Manager of E-Commerce and Omnichannel

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 47 decision makers for you to contact at MiraLAX, including Executives, Strategists, Media Buyers and Agency contacts.


Mark S.
Chief Marketing Officer, North America

Stephanie S.
Managing Partner

Mary O.
Manager of E-Commerce and Omnichannel

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by MiraLAX and its subsidiaries.
Display
Display
Last ran on Medical Economics Online on 8/16/2019.
TV
TV
Last ran on Paramount Networks on 8/16/2019.
Print
Print
Last ran on Los Angeles Times in the 07/2019 issue.
Display
Display
Last ran on Medical Economics Online on 8/16/2019.
TV
TV
Last ran on Paramount Networks on 8/16/2019.
Print
Print
Last ran on Los Angeles Times in the 07/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by MiraLAX and its subsidiaries.
Display
Display
Last ran on Medical Economics Online on 8/16/2019.
TV
TV
Last ran on Paramount Networks on 8/16/2019.
Print
Print
Last ran on Los Angeles Times in the 07/2019 issue.
Display
Display
Last ran on Medical Economics Online on 8/16/2019.
TV
TV
Last ran on Paramount Networks on 8/16/2019.
Print
Print
Last ran on Los Angeles Times in the 07/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
MiraLAX Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
MiraLAX Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,540 new product launches overall.
MiraLAX campaigns first seen Dec 2018.
MiraLAX launched a campaign supporting 1 new product line in the last twelve months, MiraLAX Mix-In Pax.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,540 new product launches overall.
MiraLAX campaigns first seen Dec 2018.
MiraLAX launched a campaign supporting 1 new product line in the last twelve months, MiraLAX Mix-In Pax.