Mucinex Advertiser Profile
Cold/Cough Medicine OTC Drug
399 Interpace Parkway, Parsippany, NJ US 07054-0225
(973) 404-2600
Mucinex is part of Reckitt Benckiser Group Plc. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Mucinex launched and advertised 5 new products in the past twelve months.
We have 35 people on file in marketing roles at Mucinex, and 6 at their agencies.
We have 35 people on file in marketing roles at Mucinex, and 6 at their agencies.
Summary
Mucinex is part of Reckitt Benckiser Group Plc. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Mucinex launched and advertised 5 new products in the past twelve months.
We have 35 people on file in marketing roles at Mucinex, and 6 at their agencies.
We have 35 people on file in marketing roles at Mucinex, and 6 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 41 decision makers for you to contact at Mucinex, including Executives, Strategists, Media Buyers and Agency contacts.
Gary O.
Chief Marketing Officer and GM, Hygiene US
Kathryn M.
Senior Director, Content & Entertainment
Sumaiya S.
Performance Media Manager
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 41 decision makers for you to contact at Mucinex, including Executives, Strategists, Media Buyers and Agency contacts.
Gary O.
Chief Marketing Officer and GM, Hygiene US
Kathryn M.
Senior Director, Content & Entertainment
Sumaiya S.
Performance Media Manager
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mucinex and its subsidiaries.
Video
Last ran on YouTube - Business Channels on 4/1/2024.
TV
Last ran on CNN on 4/8/2024.
Print
Last ran on The Costco Connection in the 02/2024 issue.
Video
Last ran on YouTube - Business Channels on 4/1/2024.
TV
Last ran on CNN on 4/8/2024.
Print
Last ran on The Costco Connection in the 02/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mucinex and its subsidiaries.
Video
Last ran on YouTube - Business Channels on 4/1/2024.
TV
Last ran on CNN on 4/8/2024.
Print
Last ran on The Costco Connection in the 02/2024 issue.
Video
Last ran on YouTube - Business Channels on 4/1/2024.
TV
Last ran on CNN on 4/8/2024.
Print
Last ran on The Costco Connection in the 02/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Mucinex Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Mucinex recently bought a Video digital ad. See which other premium units they bought.
- Mucinex recently placed a direct ad on www.webmd.com/teens/default.htm. See where else they recently placed direct ads.
- Mucinex recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 14 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Mucinex Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Mucinex recently bought a Video digital ad. See which other premium units they bought.
- Mucinex recently placed a direct ad on www.webmd.com/teens/default.htm. See where else they recently placed direct ads.
- Mucinex recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 14 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,927 new product launches overall.
Mucinex launched campaigns supporting 5 new product lines in the last twelve months, including Mucinex Maximum Strength Sinus-Max Severe Congestion & Pain.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,927 new product launches overall.
Mucinex launched campaigns supporting 5 new product lines in the last twelve months, including Mucinex Maximum Strength Sinus-Max Severe Congestion & Pain.