NBTY Active Nutrition Advertiser Profile


NBTY Active Nutrition
Dietary Supplement
2100 Smithtown Avenue, Ronkonkoma, NY US 11779
(631) 200-2000
NBTY Active Nutrition is part of:

NBTY Active Nutrition is part of KKR Kohlberg Kravis Roberts & Co. L.P.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 50 different Media Properties in the last year across multiple Media formats. NBTY Active Nutrition launched and advertised 7 new products in the past twelve months.

We have 13 people on file in marketing roles at NBTY Active Nutrition.

Summary


NBTY Active Nutrition is part of KKR Kohlberg Kravis Roberts & Co. L.P.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 50 different Media Properties in the last year across multiple Media formats. NBTY Active Nutrition launched and advertised 7 new products in the past twelve months.

We have 13 people on file in marketing roles at NBTY Active Nutrition.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 13 decision makers for you to contact at NBTY Active Nutrition, including Executives, Strategists, Media Buyers and Agency contacts.


Elyse L.
Vice President of Marketing eCommerce

Amy O.
Digital Marketing Manager

Jennifer A.
Manager of Strategic Content Marketing and Social Media

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 13 decision makers for you to contact at NBTY Active Nutrition, including Executives, Strategists, Media Buyers and Agency contacts.


Elyse L.
Vice President of Marketing eCommerce

Amy O.
Digital Marketing Manager

Jennifer A.
Manager of Strategic Content Marketing and Social Media

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by NBTY Active Nutrition and its subsidiaries.
Display
Display
Last ran on Chain Drug Review on 2/15/2019.
TV
TV
Last ran on CNN on 7/22/2019.
Print
Print
Last ran on The Costco Connection in the 08/2019 issue.
Display
Display
Last ran on Chain Drug Review on 2/15/2019.
TV
TV
Last ran on CNN on 7/22/2019.
Print
Print
Last ran on The Costco Connection in the 08/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by NBTY Active Nutrition and its subsidiaries.
Display
Display
Last ran on Chain Drug Review on 2/15/2019.
TV
TV
Last ran on CNN on 7/22/2019.
Print
Print
Last ran on The Costco Connection in the 08/2019 issue.
Display
Display
Last ran on Chain Drug Review on 2/15/2019.
TV
TV
Last ran on CNN on 7/22/2019.
Print
Print
Last ran on The Costco Connection in the 08/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
NBTY Active Nutrition Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
NBTY Active Nutrition Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,562 new product launches overall.
NBTY Active Nutrition campaigns first seen Dec 2018.
NBTY Active Nutrition launched campaigns supporting 7 new product lines in the last twelve months, including Body Fortress 100% Pure Creatine HCL.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,562 new product launches overall.
NBTY Active Nutrition campaigns first seen Dec 2018.
NBTY Active Nutrition launched campaigns supporting 7 new product lines in the last twelve months, including Body Fortress 100% Pure Creatine HCL.