NBTY Vitamins & Supplements Advertiser Profile


NBTY Vitamins & Supplements
Dietary Supplement
2100 Smithtown Ave, Ronkonkoma, NY US 11779
(631) 200-2000

NBTY Vitamins & Supplements is part of KKR Kohlberg Kravis Roberts & Co. L.P.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. NBTY Vitamins & Supplements launched and advertised 25 new products in the past twelve months.

We have 18 people on file in marketing roles at NBTY Vitamins & Supplements, and 5 at their agency.

Summary


NBTY Vitamins & Supplements is part of KKR Kohlberg Kravis Roberts & Co. L.P.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. NBTY Vitamins & Supplements launched and advertised 25 new products in the past twelve months.

We have 18 people on file in marketing roles at NBTY Vitamins & Supplements, and 5 at their agency.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 23 decision makers for you to contact at NBTY Vitamins & Supplements, including Executives, Strategists, Media Buyers and Agency contacts.


Chris O.
Vice President of Marketing

Amy O.
Broadcast Buyer

Elyse L.
Vice President of Marketing eCommerce

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 23 decision makers for you to contact at NBTY Vitamins & Supplements, including Executives, Strategists, Media Buyers and Agency contacts.


Chris O.
Vice President of Marketing

Amy O.
Broadcast Buyer

Elyse L.
Vice President of Marketing eCommerce

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by NBTY Vitamins & Supplements and its subsidiaries.
Display
Display
Last ran on K-Mart on 1/8/2019.
TV
TV
Last ran on CBS on 1/18/2019.
Print
Print
Last ran on Chain Drug Review in the 01/2019 issue.
Display
Display
Last ran on K-Mart on 1/8/2019.
TV
TV
Last ran on CBS on 1/18/2019.
Print
Print
Last ran on Chain Drug Review in the 01/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by NBTY Vitamins & Supplements and its subsidiaries.
Display
Display
Last ran on K-Mart on 1/8/2019.
TV
TV
Last ran on CBS on 1/18/2019.
Print
Print
Last ran on Chain Drug Review in the 01/2019 issue.
Display
Display
Last ran on K-Mart on 1/8/2019.
TV
TV
Last ran on CBS on 1/18/2019.
Print
Print
Last ran on Chain Drug Review in the 01/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
NBTY Vitamins & Supplements Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
NBTY Vitamins & Supplements Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,502 new product launches overall.
NBTY Vitamins & Supplements campaigns first seen Feb 2018.
NBTY Vitamins & Supplements launched campaigns supporting 25 new product lines in the last twelve months, including Nature's Bounty Lutein Blue.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,502 new product launches overall.
NBTY Vitamins & Supplements campaigns first seen Feb 2018.
NBTY Vitamins & Supplements launched campaigns supporting 25 new product lines in the last twelve months, including Nature's Bounty Lutein Blue.