Northwestern Mutual Advertiser Profile
Life Insurance
720 East Wisconsin Avenue, Milwaukee, WI US 53202
(414) 271-1444
Northwestern Mutual is part of The Northwestern Mutual Life Insurance Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Northwestern Mutual launched and advertised 4 new products in the past twelve months.
We have 8 people on file in marketing roles at Northwestern Mutual, and 4 at their agency.
We have 8 people on file in marketing roles at Northwestern Mutual, and 4 at their agency.
Summary
Northwestern Mutual is part of The Northwestern Mutual Life Insurance Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Northwestern Mutual launched and advertised 4 new products in the past twelve months.
We have 8 people on file in marketing roles at Northwestern Mutual, and 4 at their agency.
We have 8 people on file in marketing roles at Northwestern Mutual, and 4 at their agency.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 12 decision makers for you to contact at Northwestern Mutual, including Executives, Strategists, Media Buyers and Agency contacts.
Jessica O.
Chief Marketing Officer
Teddy M.
VP, Director, Sports Video Investment
Sherry C.
Assistant Director, Digital Analytics & Insights
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 12 decision makers for you to contact at Northwestern Mutual, including Executives, Strategists, Media Buyers and Agency contacts.
Jessica O.
Chief Marketing Officer
Teddy M.
VP, Director, Sports Video Investment
Sherry C.
Assistant Director, Digital Analytics & Insights
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Northwestern Mutual and its subsidiaries.
Native
Last ran on Houston Chronicle on 3/8/2023.
TV
Last ran on CBS on 1/29/2023.
Print
Last ran on Indiana Agri News in the 01/2023 issue.
Native
Last ran on Houston Chronicle on 3/8/2023.
TV
Last ran on CBS on 1/29/2023.
Print
Last ran on Indiana Agri News in the 01/2023 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Northwestern Mutual and its subsidiaries.
Native
Last ran on Houston Chronicle on 3/8/2023.
TV
Last ran on CBS on 1/29/2023.
Print
Last ran on Indiana Agri News in the 01/2023 issue.
Native
Last ran on Houston Chronicle on 3/8/2023.
TV
Last ran on CBS on 1/29/2023.
Print
Last ran on Indiana Agri News in the 01/2023 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Northwestern Mutual Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Northwestern Mutual recently bought a Video digital ad. See which other premium units they bought.
- Northwestern Mutual recently placed a direct ad on www.agdaily.com. See where else they recently placed direct ads.
- Northwestern Mutual recently placed a programmatic ad on www.starmedia.com. In the last 12 months, they have partnered with Google and 12 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Northwestern Mutual Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Northwestern Mutual recently bought a Video digital ad. See which other premium units they bought.
- Northwestern Mutual recently placed a direct ad on www.agdaily.com. See where else they recently placed direct ads.
- Northwestern Mutual recently placed a programmatic ad on www.starmedia.com. In the last 12 months, they have partnered with Google and 12 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 28,121 new product launches overall.
Northwestern Mutual launched campaigns supporting 4 new product lines in the last twelve months, including Heartwood Planning Group.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 28,121 new product launches overall.
Northwestern Mutual launched campaigns supporting 4 new product lines in the last twelve months, including Heartwood Planning Group.