Oakley Advertiser Profile


Oakley
Apparel & Accessories Holding Company
1 Icon, Foothill Ranch, CA US 92610
(949) 672-6925
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Oakley is part of EssilorLuxottica. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Oakley launched and advertised 1 new product in the past twelve months.

We have 8 people on file in marketing roles at Oakley, and 3 at their agencies.

Summary


Oakley is part of EssilorLuxottica. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Oakley launched and advertised 1 new product in the past twelve months.

We have 8 people on file in marketing roles at Oakley, and 3 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 12 decision makers for you to contact at Oakley, including Executives, Strategists, Media Buyers and Agency contacts.


Emily S.
VP, Global Media

Justin C.
Associate Director, Digital Investment

Kelley H.
Senior Brand Manager; CHANEL

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 12 decision makers for you to contact at Oakley, including Executives, Strategists, Media Buyers and Agency contacts.


Emily S.
VP, Global Media

Justin C.
Associate Director, Digital Investment

Kelley H.
Senior Brand Manager; CHANEL

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Oakley and its subsidiaries.
Video
Video
Last ran on YouTube - Sports Channels on 5/1/2024.
TV
TV
Last ran on CNBC on 5/13/2024.
Print
Print
Last ran on Eyecare Business in the 03/2024 issue.
Video
Video
Last ran on YouTube - Sports Channels on 5/1/2024.
TV
TV
Last ran on CNBC on 5/13/2024.
Print
Print
Last ran on Eyecare Business in the 03/2024 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Oakley and its subsidiaries.
Video
Video
Last ran on YouTube - Sports Channels on 5/1/2024.
TV
TV
Last ran on CNBC on 5/13/2024.
Print
Print
Last ran on Eyecare Business in the 03/2024 issue.
Video
Video
Last ran on YouTube - Sports Channels on 5/1/2024.
TV
TV
Last ran on CNBC on 5/13/2024.
Print
Print
Last ran on Eyecare Business in the 03/2024 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Oakley Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Oakley Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,309 new product launches overall.
Use MediaRadar to stay current on new product launches for Oakley.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,309 new product launches overall.
Use MediaRadar to stay current on new product launches for Oakley.