Olay Body Wash Advertiser Profile
Olay Body Wash is part of The Procter & Gamble Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Olay Body Wash launched and advertised 4 new products in the past twelve months.
We have 118 people on file in marketing roles at Olay Body Wash, and 30 at their agencies.
We have 118 people on file in marketing roles at Olay Body Wash, and 30 at their agencies.
Summary
Olay Body Wash is part of The Procter & Gamble Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Olay Body Wash launched and advertised 4 new products in the past twelve months.
We have 118 people on file in marketing roles at Olay Body Wash, and 30 at their agencies.
We have 118 people on file in marketing roles at Olay Body Wash, and 30 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 149 decision makers for you to contact at Olay Body Wash, including Executives, Strategists, Media Buyers and Agency contacts.
Damon J.
Chief Communications Officer
Kathryn M.
Senior Director, Content & Entertainment
Katherine O.
Senior Director - Media & Digital Platform Leader
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 149 decision makers for you to contact at Olay Body Wash, including Executives, Strategists, Media Buyers and Agency contacts.
Damon J.
Chief Communications Officer
Kathryn M.
Senior Director, Content & Entertainment
Katherine O.
Senior Director - Media & Digital Platform Leader
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Olay Body Wash and its subsidiaries.
Display
Last ran on Syracuse.com on 11/1/2024.
TV
Last ran on Oxygen on 11/16/2024.
Print
Last ran on Us Weekly in the 11/2024 issue.
Display
Last ran on Syracuse.com on 11/1/2024.
TV
Last ran on Oxygen on 11/16/2024.
Print
Last ran on Us Weekly in the 11/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Olay Body Wash and its subsidiaries.
Display
Last ran on Syracuse.com on 11/1/2024.
TV
Last ran on Oxygen on 11/16/2024.
Print
Last ran on Us Weekly in the 11/2024 issue.
Display
Last ran on Syracuse.com on 11/1/2024.
TV
Last ran on Oxygen on 11/16/2024.
Print
Last ran on Us Weekly in the 11/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Olay Body Wash Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Olay Body Wash recently bought a Page Takeover digital ad. See which other premium units they bought.
- Olay Body Wash recently placed a direct ad on www.upworthy.com/. See where else they recently placed direct ads.
- Olay Body Wash recently placed a programmatic ad on www.youtube.com/sports. In the last 12 months, they have partnered with Google and 4 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Olay Body Wash Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Olay Body Wash recently bought a Page Takeover digital ad. See which other premium units they bought.
- Olay Body Wash recently placed a direct ad on www.upworthy.com/. See where else they recently placed direct ads.
- Olay Body Wash recently placed a programmatic ad on www.youtube.com/sports. In the last 12 months, they have partnered with Google and 4 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Olay Body Wash launched campaigns supporting 4 new product lines in the last twelve months, including Olay Indulgent Moisture Body Wash Collection.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Olay Body Wash launched campaigns supporting 4 new product lines in the last twelve months, including Olay Indulgent Moisture Body Wash Collection.