Old Spice Advertiser Profile
Men's/Unisex Deodorants & Anti-Perspirants
1 P&G Plaza, Cincinnati, OH US 45202
(513) 983-1100
Old Spice is part of:
Old Spice is part of The Procter & Gamble Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Old Spice launched and advertised 5 new products in the past twelve months.
We have 518 people on file in marketing roles at Old Spice, and 11 at their agencies.
We have 518 people on file in marketing roles at Old Spice, and 11 at their agencies.
Summary
Old Spice is part of The Procter & Gamble Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Old Spice launched and advertised 5 new products in the past twelve months.
We have 518 people on file in marketing roles at Old Spice, and 11 at their agencies.
We have 518 people on file in marketing roles at Old Spice, and 11 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 529 decision makers for you to contact at Old Spice, including Executives, Strategists, Media Buyers and Agency contacts.
Jennifer D.
Chief Executive Officer, P&G Health Care
Ive B.
Senior Vice President
Adam D.
Senior Director - P&G Walmart Digital Commerce
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 529 decision makers for you to contact at Old Spice, including Executives, Strategists, Media Buyers and Agency contacts.
Jennifer D.
Chief Executive Officer, P&G Health Care
Ive B.
Senior Vice President
Adam D.
Senior Director - P&G Walmart Digital Commerce
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Old Spice and its subsidiaries.
Snapchat
Last ran on Snapchat on 6/1/2025.
Native
Last ran on Kroger Precision Marketing on 11/1/2025.
TV
Last ran on Viceland (formerly H2) on 12/1/2025.
Snapchat
Last ran on Snapchat on 6/1/2025.
Native
Last ran on Kroger Precision Marketing on 11/1/2025.
TV
Last ran on Viceland (formerly H2) on 12/1/2025.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Old Spice and its subsidiaries.
Snapchat
Last ran on Snapchat on 6/1/2025.
Native
Last ran on Kroger Precision Marketing on 11/1/2025.
TV
Last ran on Viceland (formerly H2) on 12/1/2025.
Snapchat
Last ran on Snapchat on 6/1/2025.
Native
Last ran on Kroger Precision Marketing on 11/1/2025.
TV
Last ran on Viceland (formerly H2) on 12/1/2025.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Old Spice Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Old Spice recently bought a Video digital ad. See which other premium units they bought.
- Old Spice recently placed a direct ad on www.walmart.com/. See where else they recently placed direct ads.
- Old Spice recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 8 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Old Spice Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Old Spice recently bought a Video digital ad. See which other premium units they bought.
- Old Spice recently placed a direct ad on www.walmart.com/. See where else they recently placed direct ads.
- Old Spice recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 8 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 30,651 new product launches overall.
Old Spice launched campaigns supporting 5 new product lines in the last twelve months, including Old Spice NFL Collection .
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 30,651 new product launches overall.
Old Spice launched campaigns supporting 5 new product lines in the last twelve months, including Old Spice NFL Collection .