Opdivo Advertiser Profile


Opdivo
Cancer Prescription Drug
430 E 29Th Street, 14Th Floor, New York, NY US 10016
(212) 546-4000

Opdivo is part of Bristol-Myers Squibb Company. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on under 50 different Media Properties in the last year across multiple Media formats. Opdivo last advertised a new product in August, 2018.

We have 16 people on file in marketing roles at Opdivo, and 4 at their agency.

Summary


Opdivo is part of Bristol-Myers Squibb Company. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on under 50 different Media Properties in the last year across multiple Media formats. Opdivo last advertised a new product in August, 2018.

We have 16 people on file in marketing roles at Opdivo, and 4 at their agency.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 20 decision makers for you to contact at Opdivo, including Executives, Strategists, Media Buyers and Agency contacts.


Michael R.
United State Commercial Lead, GI Tumors

Jessica A.
Supervisor of Integrated Publishing Investment

Daniel C.
Digital Marketing Specialist

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 20 decision makers for you to contact at Opdivo, including Executives, Strategists, Media Buyers and Agency contacts.


Michael R.
United State Commercial Lead, GI Tumors

Jessica A.
Supervisor of Integrated Publishing Investment

Daniel C.
Digital Marketing Specialist

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Opdivo and its subsidiaries.
Display
Display
Last ran on VeryWell on 9/6/2019.
Print
Print
Last ran on The New England Journal of Medicine in the 08/2019 issue.
Display
Display
Last ran on Mapquest on 8/27/2019.
Display
Display
Last ran on VeryWell on 9/6/2019.
Print
Print
Last ran on The New England Journal of Medicine in the 08/2019 issue.
Display
Display
Last ran on Mapquest on 8/27/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Opdivo and its subsidiaries.
Display
Display
Last ran on VeryWell on 9/6/2019.
Print
Print
Last ran on The New England Journal of Medicine in the 08/2019 issue.
Display
Display
Last ran on Mapquest on 8/27/2019.
Display
Display
Last ran on VeryWell on 9/6/2019.
Print
Print
Last ran on The New England Journal of Medicine in the 08/2019 issue.
Display
Display
Last ran on Mapquest on 8/27/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Opdivo Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Opdivo Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,181 new product launches overall.
Use MediaRadar to stay current on new product launches for Opdivo.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,181 new product launches overall.
Use MediaRadar to stay current on new product launches for Opdivo.