Optimum Advertiser Profile


Optimum
Telecommunication Equipment
200 Jericho Quadrangle, Jericho, NY US 11753

Optimum is part of Altice SA. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Optimum launched and advertised 4 new products in the past twelve months.

We have 8 people on file in marketing roles at Optimum, and 3 at their agency.

Summary


Optimum is part of Altice SA. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Optimum launched and advertised 4 new products in the past twelve months.

We have 8 people on file in marketing roles at Optimum, and 3 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 11 decision makers for you to contact at Optimum, including Executives, Strategists, Media Buyers and Agency contacts.


Kathy F.
Vice President of Original Programming

Jonathan A.
Executive Director and Managing Partner

Swati J.
Digital Marketing Analytics Manager

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 11 decision makers for you to contact at Optimum, including Executives, Strategists, Media Buyers and Agency contacts.


Kathy F.
Vice President of Original Programming

Jonathan A.
Executive Director and Managing Partner

Swati J.
Digital Marketing Analytics Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Optimum and its subsidiaries.
Display
Display
Last ran on CarsDirect on 9/15/2019.
TV
TV
Last ran on Fox on 11/8/2019.
Print
Print
Last ran on Newsday (Long Island) in the 12/2018 issue.
Display
Display
Last ran on CarsDirect on 9/15/2019.
TV
TV
Last ran on Fox on 11/8/2019.
Print
Print
Last ran on Newsday (Long Island) in the 12/2018 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Optimum and its subsidiaries.
Display
Display
Last ran on CarsDirect on 9/15/2019.
TV
TV
Last ran on Fox on 11/8/2019.
Print
Print
Last ran on Newsday (Long Island) in the 12/2018 issue.
Display
Display
Last ran on CarsDirect on 9/15/2019.
TV
TV
Last ran on Fox on 11/8/2019.
Print
Print
Last ran on Newsday (Long Island) in the 12/2018 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Optimum Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Optimum Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 35,088 new product launches overall.
Optimum campaigns first seen Nov 2018.
Optimum launched campaigns supporting 4 new product lines in the last twelve months, including Optimum Pay-Per-View.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 35,088 new product launches overall.
Optimum campaigns first seen Nov 2018.
Optimum launched campaigns supporting 4 new product lines in the last twelve months, including Optimum Pay-Per-View.