Otsuka Advertiser Profile
Industry Conglomerate/Holding Company
2-16-4 Konan, Minato-Ku, Tokyo, JP 108-8241
810367171410
Otsuka is part of:
Otsuka spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Otsuka launched and advertised 24 new products in the past twelve months.
We have 17 people on file in marketing roles at Otsuka, and 3 at their agencies.
We have 17 people on file in marketing roles at Otsuka, and 3 at their agencies.
Summary
Otsuka spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Otsuka launched and advertised 24 new products in the past twelve months.
We have 17 people on file in marketing roles at Otsuka, and 3 at their agencies.
We have 17 people on file in marketing roles at Otsuka, and 3 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 20 decision makers for you to contact at Otsuka, including Executives, Strategists, Media Buyers and Agency contacts.
Rhonda H.
EVP, Chief Growth Officer
Mariya T.
Director, Digital Investment
Sarah H.
Brand Marketing Activation Manager
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 20 decision makers for you to contact at Otsuka, including Executives, Strategists, Media Buyers and Agency contacts.
Rhonda H.
EVP, Chief Growth Officer
Mariya T.
Director, Digital Investment
Sarah H.
Brand Marketing Activation Manager
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Otsuka and its subsidiaries.
Video
Last ran on YouTube - General Lifestyle Channels on 12/1/2024.
TV
Last ran on Game Show on 12/15/2024.
Print
Last ran on The Costco Connection in the 12/2024 issue.
Video
Last ran on YouTube - General Lifestyle Channels on 12/1/2024.
TV
Last ran on Game Show on 12/15/2024.
Print
Last ran on The Costco Connection in the 12/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Otsuka and its subsidiaries.
Video
Last ran on YouTube - General Lifestyle Channels on 12/1/2024.
TV
Last ran on Game Show on 12/15/2024.
Print
Last ran on The Costco Connection in the 12/2024 issue.
Video
Last ran on YouTube - General Lifestyle Channels on 12/1/2024.
TV
Last ran on Game Show on 12/15/2024.
Print
Last ran on The Costco Connection in the 12/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Otsuka Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Otsuka recently placed a direct ad on www.healthline.com. See where else they recently placed direct ads.
- Otsuka recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 15 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Otsuka Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Otsuka recently placed a direct ad on www.healthline.com. See where else they recently placed direct ads.
- Otsuka recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 15 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 28,905 new product launches overall.
Otsuka launched campaigns supporting 24 new product lines in the last twelve months, including Rexulti (Alzheimer's Dementia and Agitation).
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 28,905 new product launches overall.
Otsuka launched campaigns supporting 24 new product lines in the last twelve months, including Rexulti (Alzheimer's Dementia and Agitation).