Parlux Fragrances Advertiser Profile


Parlux Fragrances
Fragrance Conglomerate
35 Sawgrass Drive, Bellport, NY US 11713
(631) 866-4100
Parlux Fragrances is part of:

Parlux Fragrances is part of Perfumania Holdings, Inc.. They spent under $100 million on advertising in digital and print in the last year. They are currently not investing in any premium ad units, but advertised on under 50 different Media Properties in the last year across multiple Media formats. Parlux Fragrances launched and advertised 4 new products in the past twelve months.

We have key contact information for decision makers at Parlux Fragrances.

Summary


Parlux Fragrances is part of Perfumania Holdings, Inc.. They spent under $100 million on advertising in digital and print in the last year. They are currently not investing in any premium ad units, but advertised on under 50 different Media Properties in the last year across multiple Media formats. Parlux Fragrances launched and advertised 4 new products in the past twelve months.

We have key contact information for decision makers at Parlux Fragrances.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have contact information for decision makers at Parlux Fragrances, including Executives, Strategists, Media Buyers and Agency contacts.


Catherine R.
Global Vice President of Marketing and Brand Development

Pat W.
Vice President of Advertising, Digital Marketing, and Public Relations

Dora G.
Director of Global Marketing and Product Development

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have contact information for decision makers at Parlux Fragrances, including Executives, Strategists, Media Buyers and Agency contacts.


Catherine R.
Global Vice President of Marketing and Brand Development

Pat W.
Vice President of Advertising, Digital Marketing, and Public Relations

Dora G.
Director of Global Marketing and Product Development

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Parlux Fragrances and its subsidiaries.
Display
Display
Last ran on Cosmopolitan.com on 10/12/2018.
Print
Print
Last ran on Houston Chronicle in the 12/2018 issue.
Display
Display
Last ran on Cosmopolitan Latina on 10/9/2018.
Display
Display
Last ran on Cosmopolitan.com on 10/12/2018.
Print
Print
Last ran on Houston Chronicle in the 12/2018 issue.
Display
Display
Last ran on Cosmopolitan Latina on 10/9/2018.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Parlux Fragrances and its subsidiaries.
Display
Display
Last ran on Cosmopolitan.com on 10/12/2018.
Print
Print
Last ran on Houston Chronicle in the 12/2018 issue.
Display
Display
Last ran on Cosmopolitan Latina on 10/9/2018.
Display
Display
Last ran on Cosmopolitan.com on 10/12/2018.
Print
Print
Last ran on Houston Chronicle in the 12/2018 issue.
Display
Display
Last ran on Cosmopolitan Latina on 10/9/2018.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Parlux Fragrances Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Parlux Fragrances Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,496 new product launches overall.
Parlux Fragrances campaigns first seen Mar 2018.
Parlux Fragrances launched campaigns supporting 4 new product lines in the last twelve months, including Siren.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,496 new product launches overall.
Parlux Fragrances campaigns first seen Mar 2018.
Parlux Fragrances launched campaigns supporting 4 new product lines in the last twelve months, including Siren.