PepsiCo Advertiser Profile
PepsiCo spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. PepsiCo launched and advertised 28 new products in the past twelve months.
We have 84 people on file in marketing roles at PepsiCo, and 29 at their agencies.
We have 84 people on file in marketing roles at PepsiCo, and 29 at their agencies.
Summary
PepsiCo spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. PepsiCo launched and advertised 28 new products in the past twelve months.
We have 84 people on file in marketing roles at PepsiCo, and 29 at their agencies.
We have 84 people on file in marketing roles at PepsiCo, and 29 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 113 decision makers for you to contact at PepsiCo, including Executives, Strategists, Media Buyers and Agency contacts.
Jane W.
EVP, Chief Consumer and Marketing Officer and Chief Growth Officer International Foods
Erin R.
Associate Director
Amanda Paluzi C.
Senior Director, Paid Media Strategy
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 113 decision makers for you to contact at PepsiCo, including Executives, Strategists, Media Buyers and Agency contacts.
Jane W.
EVP, Chief Consumer and Marketing Officer and Chief Growth Officer International Foods
Erin R.
Associate Director
Amanda Paluzi C.
Senior Director, Paid Media Strategy
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by PepsiCo and its subsidiaries.
Snapchat
Last ran on Snapchat on 9/1/2024.
Native
Last ran on Sam's Club on 11/1/2024.
TV
Last ran on UP TV on 11/16/2024.
Snapchat
Last ran on Snapchat on 9/1/2024.
Native
Last ran on Sam's Club on 11/1/2024.
TV
Last ran on UP TV on 11/16/2024.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by PepsiCo and its subsidiaries.
Snapchat
Last ran on Snapchat on 9/1/2024.
Native
Last ran on Sam's Club on 11/1/2024.
TV
Last ran on UP TV on 11/16/2024.
Snapchat
Last ran on Snapchat on 9/1/2024.
Native
Last ran on Sam's Club on 11/1/2024.
TV
Last ran on UP TV on 11/16/2024.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
PepsiCo Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- PepsiCo recently bought a Native digital ad. See which other premium units they bought.
- PepsiCo recently placed a direct ad on www.sbnation.com. See where else they recently placed direct ads.
- PepsiCo recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 24 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
PepsiCo Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- PepsiCo recently bought a Native digital ad. See which other premium units they bought.
- PepsiCo recently placed a direct ad on www.sbnation.com. See where else they recently placed direct ads.
- PepsiCo recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 24 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
PepsiCo launched campaigns supporting 28 new product lines in the last twelve months, including Gatorade Bottles.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
PepsiCo launched campaigns supporting 28 new product lines in the last twelve months, including Gatorade Bottles.