Perseus Books Group Advertiser Profile


Perseus Books Group
Book Publisher
1290 Avenue Of The Americas, New York, NY US 10104
(212) 364-1100
Perseus Books Group is part of:
MediaRadar 114 West 41st Street, New York, NY 10036 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Perseus Books Group is part of Lagardere SCA. They spent under $100 million on advertising in digital and print in the last year. They are currently not investing in any premium ad units, but advertised on under 50 different Media Properties in the last year across multiple Media formats. Perseus Books Group launched and advertised 1 new product in the past twelve months.

We have 9 people on file in marketing roles at Perseus Books Group.

Summary


Perseus Books Group is part of Lagardere SCA. They spent under $100 million on advertising in digital and print in the last year. They are currently not investing in any premium ad units, but advertised on under 50 different Media Properties in the last year across multiple Media formats. Perseus Books Group launched and advertised 1 new product in the past twelve months.

We have 9 people on file in marketing roles at Perseus Books Group.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 9 decision makers for you to contact at Perseus Books Group, including Executives, Strategists, Media Buyers and Agency contacts.


Michael B.
VP, Associate Publisher and Executive Director of Marketing

Saimah H.
Senior Director of Consumer Marketing

Joseph B.
Associate Director, Marketing and Advertising

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 9 decision makers for you to contact at Perseus Books Group, including Executives, Strategists, Media Buyers and Agency contacts.


Michael B.
VP, Associate Publisher and Executive Director of Marketing

Saimah H.
Senior Director of Consumer Marketing

Joseph B.
Associate Director, Marketing and Advertising

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Perseus Books Group and its subsidiaries.
Display
Display
Last ran on WBAL TV on 9/1/2024.
Print
Print
Last ran on Harper's in the 10/2024 issue.
Display
Display
Last ran on WBAL TV on 9/1/2024.
Display
Display
Last ran on WBAL TV on 9/1/2024.
Print
Print
Last ran on Harper's in the 10/2024 issue.
Display
Display
Last ran on WBAL TV on 9/1/2024.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Perseus Books Group and its subsidiaries.
Display
Display
Last ran on WBAL TV on 9/1/2024.
Print
Print
Last ran on Harper's in the 10/2024 issue.
Display
Display
Last ran on WBAL TV on 9/1/2024.
Display
Display
Last ran on WBAL TV on 9/1/2024.
Print
Print
Last ran on Harper's in the 10/2024 issue.
Display
Display
Last ran on WBAL TV on 9/1/2024.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Perseus Books Group Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Perseus Books Group Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 28,449 new product launches overall.
Use MediaRadar to stay current on new product launches for Perseus Books Group.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 28,449 new product launches overall.
Use MediaRadar to stay current on new product launches for Perseus Books Group.