PetSmart Advertiser Profile


PetSmart
Pet Supply Retailer
19601 N 27Th Avenue, Phoenix, AZ US 85027
(623) 580-6100

PetSmart is part of BC Partners Ltd. . They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. PetSmart launched and advertised 5 new products in the past twelve months.

We have 33 people on file in marketing roles at PetSmart, and 2 at their agency.

Summary


PetSmart is part of BC Partners Ltd. . They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. PetSmart launched and advertised 5 new products in the past twelve months.

We have 33 people on file in marketing roles at PetSmart, and 2 at their agency.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 35 decision makers for you to contact at PetSmart, including Executives, Strategists, Media Buyers and Agency contacts.


Michelle M.
Chief Marketing Officer

Christophe D.
Digital Director

Charles H.
Email Marketing Coordinator

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 35 decision makers for you to contact at PetSmart, including Executives, Strategists, Media Buyers and Agency contacts.


Michelle M.
Chief Marketing Officer

Christophe D.
Digital Director

Charles H.
Email Marketing Coordinator

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by PetSmart and its subsidiaries.
Display
Display
Last ran on PetMD on 9/13/2019.
TV
TV
Last ran on FYI (formerly Biography Channel) on 9/14/2019.
Print
Print
Last ran on Reptiles in the 07/2019 issue.
Display
Display
Last ran on PetMD on 9/13/2019.
TV
TV
Last ran on FYI (formerly Biography Channel) on 9/14/2019.
Print
Print
Last ran on Reptiles in the 07/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by PetSmart and its subsidiaries.
Display
Display
Last ran on PetMD on 9/13/2019.
TV
TV
Last ran on FYI (formerly Biography Channel) on 9/14/2019.
Print
Print
Last ran on Reptiles in the 07/2019 issue.
Display
Display
Last ran on PetMD on 9/13/2019.
TV
TV
Last ran on FYI (formerly Biography Channel) on 9/14/2019.
Print
Print
Last ran on Reptiles in the 07/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
PetSmart Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
PetSmart Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,181 new product launches overall.
PetSmart campaigns first seen Oct 2018.
PetSmart launched campaigns supporting 5 new product lines in the last twelve months, including American Journey, LLC.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,181 new product launches overall.
PetSmart campaigns first seen Oct 2018.
PetSmart launched campaigns supporting 5 new product lines in the last twelve months, including American Journey, LLC.