MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 31,721 new product launches overall.
Pilot Flying J launched campaigns supporting 2 new product lines in the last twelve months, including Pilot Flying J Buy 2 Slices, Get a Free Coke.