Planters Advertiser Profile
Planters is part of Hormel Foods Corporation. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Planters last advertised a new product in October, 2023.
We have 12 people on file in marketing roles at Planters, and 4 at their agencies.
We have 12 people on file in marketing roles at Planters, and 4 at their agencies.
Summary
Planters is part of Hormel Foods Corporation. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Planters last advertised a new product in October, 2023.
We have 12 people on file in marketing roles at Planters, and 4 at their agencies.
We have 12 people on file in marketing roles at Planters, and 4 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 16 decision makers for you to contact at Planters, including Executives, Strategists, Media Buyers and Agency contacts.
Jeff B.
Group Vice President
Hormel Foods Team at PHD Chicago G.
Jen N.
Marketing Director: Refrigerated Meals & Proteins
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 16 decision makers for you to contact at Planters, including Executives, Strategists, Media Buyers and Agency contacts.
Jeff B.
Group Vice President
Hormel Foods Team at PHD Chicago G.
Jen N.
Marketing Director: Refrigerated Meals & Proteins
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Planters and its subsidiaries.
Native
Last ran on Amazon on 11/1/2024.
TV
Last ran on Food Network on 11/16/2024.
Print
Last ran on CStore Decisions in the 11/2024 issue.
Native
Last ran on Amazon on 11/1/2024.
TV
Last ran on Food Network on 11/16/2024.
Print
Last ran on CStore Decisions in the 11/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Planters and its subsidiaries.
Native
Last ran on Amazon on 11/1/2024.
TV
Last ran on Food Network on 11/16/2024.
Print
Last ran on CStore Decisions in the 11/2024 issue.
Native
Last ran on Amazon on 11/1/2024.
TV
Last ran on Food Network on 11/16/2024.
Print
Last ran on CStore Decisions in the 11/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Planters Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Planters recently bought a Native digital ad. See which other premium units they bought.
- Planters recently placed a direct ad on www.walmart.com/. See where else they recently placed direct ads.
- Planters recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with DoubleClick and 3 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Planters Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Planters recently bought a Native digital ad. See which other premium units they bought.
- Planters recently placed a direct ad on www.walmart.com/. See where else they recently placed direct ads.
- Planters recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with DoubleClick and 3 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Use MediaRadar to stay current on new product launches for Planters.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Use MediaRadar to stay current on new product launches for Planters.