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  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Procter & Gamble spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Procter & Gamble launched and advertised 121 new products in the past twelve months.

We have 122 people on file in marketing roles at Procter & Gamble, and 73 at their agencies.

Summary


Procter & Gamble spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Procter & Gamble launched and advertised 121 new products in the past twelve months.

We have 122 people on file in marketing roles at Procter & Gamble, and 73 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 195 decision makers for you to contact at Procter & Gamble, including Executives, Strategists, Media Buyers and Agency contacts.


Kelly V.
Chief Communications Officer

Bryan V.
Supervisor, Video Investment

Lori E.
Head of Activation Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 195 decision makers for you to contact at Procter & Gamble, including Executives, Strategists, Media Buyers and Agency contacts.


Kelly V.
Chief Communications Officer

Bryan V.
Supervisor, Video Investment

Lori E.
Head of Activation Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Procter & Gamble and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 11/19/2020.
Mobile
Mobile
Last ran on Romper on 11/20/2020.
TV
TV
Last ran on BET on 11/21/2020.
Snapchat
Snapchat
Last ran on Snapchat on 11/19/2020.
Mobile
Mobile
Last ran on Romper on 11/20/2020.
TV
TV
Last ran on BET on 11/21/2020.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Procter & Gamble and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 11/19/2020.
Mobile
Mobile
Last ran on Romper on 11/20/2020.
TV
TV
Last ran on BET on 11/21/2020.
Snapchat
Snapchat
Last ran on Snapchat on 11/19/2020.
Mobile
Mobile
Last ran on Romper on 11/20/2020.
TV
TV
Last ran on BET on 11/21/2020.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Procter & Gamble Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Procter & Gamble Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,315 new product launches overall.
Procter & Gamble campaigns first seen Aug 2020.
Procter & Gamble launched campaigns supporting 121 new product lines in the last twelve months, including Joy and Glee.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,315 new product launches overall.
Procter & Gamble campaigns first seen Aug 2020.
Procter & Gamble launched campaigns supporting 121 new product lines in the last twelve months, including Joy and Glee.