Reckitt Benckiser Group Advertiser Profile


Reckitt Benckiser Group
Consumer Packaged Goods (CPG)
399 Interpace Parkway, Parsippany, NJ US 07054-0225
(973) 404-2600

Reckitt Benckiser Group spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Reckitt Benckiser Group launched and advertised 37 new products in the past twelve months.

We have 32 people on file in marketing roles at Reckitt Benckiser Group, and 19 at their agencies.

Summary


Reckitt Benckiser Group spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Reckitt Benckiser Group launched and advertised 37 new products in the past twelve months.

We have 32 people on file in marketing roles at Reckitt Benckiser Group, and 19 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 51 decision makers for you to contact at Reckitt Benckiser Group, including Executives, Strategists, Media Buyers and Agency contacts.


Gregory C.
Vice President and General Manager global Vitamins Minerals Supplements

Daniel R.
Senior Vice President of National Video Activation

Louis A.
Digital Strategy & Media Manager

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 51 decision makers for you to contact at Reckitt Benckiser Group, including Executives, Strategists, Media Buyers and Agency contacts.


Gregory C.
Vice President and General Manager global Vitamins Minerals Supplements

Daniel R.
Senior Vice President of National Video Activation

Louis A.
Digital Strategy & Media Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Reckitt Benckiser Group and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 6/15/2019.
Video
Video
Last ran on YouTube - Bethany Mota on 6/15/2019.
TV
TV
Last ran on Ovation TV on 6/14/2019.
Snapchat
Snapchat
Last ran on Snapchat on 6/15/2019.
Video
Video
Last ran on YouTube - Bethany Mota on 6/15/2019.
TV
TV
Last ran on Ovation TV on 6/14/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Reckitt Benckiser Group and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 6/15/2019.
Video
Video
Last ran on YouTube - Bethany Mota on 6/15/2019.
TV
TV
Last ran on Ovation TV on 6/14/2019.
Snapchat
Snapchat
Last ran on Snapchat on 6/15/2019.
Video
Video
Last ran on YouTube - Bethany Mota on 6/15/2019.
TV
TV
Last ran on Ovation TV on 6/14/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Reckitt Benckiser Group Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Reckitt Benckiser Group Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,663 new product launches overall.
Reckitt Benckiser Group campaigns first seen Mar 2019.
Reckitt Benckiser Group launched campaigns supporting 37 new product lines in the last twelve months, including Durex Condoms.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,663 new product launches overall.
Reckitt Benckiser Group campaigns first seen Mar 2019.
Reckitt Benckiser Group launched campaigns supporting 37 new product lines in the last twelve months, including Durex Condoms.