Red Hat Advertiser Profile
Red Hat is part of:
Red Hat is part of IBM Corporation. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Red Hat launched and advertised 3 new products in the past twelve months.
We have 22 people on file in marketing roles at Red Hat, and 4 at their agencies.
We have 22 people on file in marketing roles at Red Hat, and 4 at their agencies.
Summary
Red Hat is part of IBM Corporation. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Red Hat launched and advertised 3 new products in the past twelve months.
We have 22 people on file in marketing roles at Red Hat, and 4 at their agencies.
We have 22 people on file in marketing roles at Red Hat, and 4 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 26 decision makers for you to contact at Red Hat, including Executives, Strategists, Media Buyers and Agency contacts.
Erin G.
Chief Marketing and Communications Officer, IBM Americas
Varisa G.
Partner, Associate Director - Paid Search
Caroline T.
Digital Strategy and Activation
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 26 decision makers for you to contact at Red Hat, including Executives, Strategists, Media Buyers and Agency contacts.
Erin G.
Chief Marketing and Communications Officer, IBM Americas
Varisa G.
Partner, Associate Director - Paid Search
Caroline T.
Digital Strategy and Activation
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Red Hat and its subsidiaries.
Display
Last ran on Network World on 1/1/2025.
Print
Last ran on CRN in the 12/2024 issue.
Native
Last ran on Computerworld on 1/1/2025.
Display
Last ran on Network World on 1/1/2025.
Print
Last ran on CRN in the 12/2024 issue.
Native
Last ran on Computerworld on 1/1/2025.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Red Hat and its subsidiaries.
Display
Last ran on Network World on 1/1/2025.
Print
Last ran on CRN in the 12/2024 issue.
Native
Last ran on Computerworld on 1/1/2025.
Display
Last ran on Network World on 1/1/2025.
Print
Last ran on CRN in the 12/2024 issue.
Native
Last ran on Computerworld on 1/1/2025.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Red Hat Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Red Hat recently bought a Video digital ad. See which other premium units they bought.
- Red Hat recently placed a direct ad on www.networkworld.com. See where else they recently placed direct ads.
- Red Hat recently placed a programmatic ad on www.crn.com/. In the last 12 months, they have partnered with Google and 10 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Red Hat Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Red Hat recently bought a Video digital ad. See which other premium units they bought.
- Red Hat recently placed a direct ad on www.networkworld.com. See where else they recently placed direct ads.
- Red Hat recently placed a programmatic ad on www.crn.com/. In the last 12 months, they have partnered with Google and 10 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
Red Hat launched campaigns supporting 3 new product lines in the last twelve months, including Red Hat General Advertisement.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
Red Hat launched campaigns supporting 3 new product lines in the last twelve months, including Red Hat General Advertisement.