REI Co-op Advertiser Profile


REI Co-op
Outerwear
6750 S. 228Th Street, Kent, WA US 98032
(253) 395-3780
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

REI Co-op is part of REI Recreational Equipment, Inc.. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. REI Co-op launched and advertised 6 new products in the past twelve months.

We have 14 people on file in marketing roles at REI Co-op, and 4 at their agencies.

Summary


REI Co-op is part of REI Recreational Equipment, Inc.. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. REI Co-op launched and advertised 6 new products in the past twelve months.

We have 14 people on file in marketing roles at REI Co-op, and 4 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 18 decision makers for you to contact at REI Co-op, including Executives, Strategists, Media Buyers and Agency contacts.


Curtis K.
Senior Vice President and Chief Digital Officer

Jamie L.
Strategy Supervisor

Joe C.
Manager of Content Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 18 decision makers for you to contact at REI Co-op, including Executives, Strategists, Media Buyers and Agency contacts.


Curtis K.
Senior Vice President and Chief Digital Officer

Jamie L.
Strategy Supervisor

Joe C.
Manager of Content Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by REI Co-op and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 2/20/2019.
Display
Display
Last ran on Rock And Ice on 2/14/2020.
Print
Print
Last ran on AFAR in the 01/2020 issue.
Snapchat
Snapchat
Last ran on Snapchat on 2/20/2019.
Display
Display
Last ran on Rock And Ice on 2/14/2020.
Print
Print
Last ran on AFAR in the 01/2020 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by REI Co-op and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 2/20/2019.
Display
Display
Last ran on Rock And Ice on 2/14/2020.
Print
Print
Last ran on AFAR in the 01/2020 issue.
Snapchat
Snapchat
Last ran on Snapchat on 2/20/2019.
Display
Display
Last ran on Rock And Ice on 2/14/2020.
Print
Print
Last ran on AFAR in the 01/2020 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
REI Co-op Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
REI Co-op Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 32,316 new product launches overall.
REI Co-op campaigns first seen Jun 2019.
REI Co-op launched campaigns supporting 6 new product lines in the last twelve months, including Wildfire (Podcast).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 32,316 new product launches overall.
REI Co-op campaigns first seen Jun 2019.
REI Co-op launched campaigns supporting 6 new product lines in the last twelve months, including Wildfire (Podcast).