REI Co-op Advertiser Profile
REI Co-op is part of:
REI Co-op is part of REI Recreational Equipment, Inc.. They spent under $100 million on advertising in digital in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. REI Co-op last advertised a new product in May, 2022.
We have 10 people on file in marketing roles at REI Co-op, and 2 at their agencies.
We have 10 people on file in marketing roles at REI Co-op, and 2 at their agencies.
Summary
REI Co-op is part of REI Recreational Equipment, Inc.. They spent under $100 million on advertising in digital in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. REI Co-op last advertised a new product in May, 2022.
We have 10 people on file in marketing roles at REI Co-op, and 2 at their agencies.
We have 10 people on file in marketing roles at REI Co-op, and 2 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 12 decision makers for you to contact at REI Co-op, including Executives, Strategists, Media Buyers and Agency contacts.
Vivienne L.
Chief Marketing Officer
Megan L.
Associate Director
Alyssa T.
Senior Program Manager, Paid Media
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 12 decision makers for you to contact at REI Co-op, including Executives, Strategists, Media Buyers and Agency contacts.
Vivienne L.
Chief Marketing Officer
Megan L.
Associate Director
Alyssa T.
Senior Program Manager, Paid Media
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by REI Co-op and its subsidiaries.
Display
Last ran on Backpacker on 5/1/2023.
Print
Last ran on The Boston Globe in the 02/2023 issue.
Display
Last ran on Outside on 5/1/2023.
Display
Last ran on Backpacker on 5/1/2023.
Print
Last ran on The Boston Globe in the 02/2023 issue.
Display
Last ran on Outside on 5/1/2023.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by REI Co-op and its subsidiaries.
Display
Last ran on Backpacker on 5/1/2023.
Print
Last ran on The Boston Globe in the 02/2023 issue.
Display
Last ran on Outside on 5/1/2023.
Display
Last ran on Backpacker on 5/1/2023.
Print
Last ran on The Boston Globe in the 02/2023 issue.
Display
Last ran on Outside on 5/1/2023.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
REI Co-op Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- REI Co-op recently bought a Page Takeover digital ad. See which other premium units they bought.
- REI Co-op recently placed a direct ad on www.outsideonline.com/. See where else they recently placed direct ads.
- REI Co-op recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with DoubleClick and 17 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
REI Co-op Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- REI Co-op recently bought a Page Takeover digital ad. See which other premium units they bought.
- REI Co-op recently placed a direct ad on www.outsideonline.com/. See where else they recently placed direct ads.
- REI Co-op recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with DoubleClick and 17 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,510 new product launches overall.
Use MediaRadar to stay current on new product launches for REI Co-op.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,510 new product launches overall.
Use MediaRadar to stay current on new product launches for REI Co-op.