Roche Advertiser Profile
Roche is part of Roche Holding AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Roche launched and advertised 12 new products in the past twelve months.
We have 29 people on file in marketing roles at Roche, and 4 at their agencies.
We have 29 people on file in marketing roles at Roche, and 4 at their agencies.
Summary
Roche is part of Roche Holding AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Roche launched and advertised 12 new products in the past twelve months.
We have 29 people on file in marketing roles at Roche, and 4 at their agencies.
We have 29 people on file in marketing roles at Roche, and 4 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 33 decision makers for you to contact at Roche, including Executives, Strategists, Media Buyers and Agency contacts.
Erica T.
Vice President, Chief Marketing Officer
Cathy H.
Partner, Senior Director, Planning
Janey J.
Director, Omnichannel Analytics Experience Operations/Digital Innovation
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 33 decision makers for you to contact at Roche, including Executives, Strategists, Media Buyers and Agency contacts.
Erica T.
Vice President, Chief Marketing Officer
Cathy H.
Partner, Senior Director, Planning
Janey J.
Director, Omnichannel Analytics Experience Operations/Digital Innovation
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Roche and its subsidiaries.
Video
Last ran on SFGATE on 2/1/2025.
TV
Last ran on Food Network on 2/16/2025.
Print
Last ran on MLO - Medical Laboratory Observer in the 01/2025 issue.
Video
Last ran on SFGATE on 2/1/2025.
TV
Last ran on Food Network on 2/16/2025.
Print
Last ran on MLO - Medical Laboratory Observer in the 01/2025 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Roche and its subsidiaries.
Video
Last ran on SFGATE on 2/1/2025.
TV
Last ran on Food Network on 2/16/2025.
Print
Last ran on MLO - Medical Laboratory Observer in the 01/2025 issue.
Video
Last ran on SFGATE on 2/1/2025.
TV
Last ran on Food Network on 2/16/2025.
Print
Last ran on MLO - Medical Laboratory Observer in the 01/2025 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Roche Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Roche recently bought a Native digital ad. See which other premium units they bought.
- Roche recently placed a direct ad on www.journals.healio.com/journal/oslir. See where else they recently placed direct ads.
- Roche recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 5 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Roche Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Roche recently bought a Native digital ad. See which other premium units they bought.
- Roche recently placed a direct ad on www.journals.healio.com/journal/oslir. See where else they recently placed direct ads.
- Roche recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 5 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 41,282 new product launches overall.
Roche launched campaigns supporting 12 new product lines in the last twelve months, including Vabysmo (Wet Age-Related Macular Degeneration).
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 41,282 new product launches overall.
Roche launched campaigns supporting 12 new product lines in the last twelve months, including Vabysmo (Wet Age-Related Macular Degeneration).