Schwarzkopf Advertiser Profile


Schwarzkopf
Hair Care
5800 Bristol Parkway, Suite 700, Culver City, CA US 90230
(800) 234-4672
Schwarzkopf is part of:

Schwarzkopf is part of Henkel AG & Co. KGaA. They spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Schwarzkopf launched and advertised 16 new products in the past twelve months.

We have 28 people on file in marketing roles at Schwarzkopf, and 8 at their agencies.

Summary


Schwarzkopf is part of Henkel AG & Co. KGaA. They spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Schwarzkopf launched and advertised 16 new products in the past twelve months.

We have 28 people on file in marketing roles at Schwarzkopf, and 8 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 36 decision makers for you to contact at Schwarzkopf, including Executives, Strategists, Media Buyers and Agency contacts.


Jennifer F.
Team Lead Shopper Insights

Blake W.
Associate Media Director

Lindsay M.
Digital Marketing Manager

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 36 decision makers for you to contact at Schwarzkopf, including Executives, Strategists, Media Buyers and Agency contacts.


Jennifer F.
Team Lead Shopper Insights

Blake W.
Associate Media Director

Lindsay M.
Digital Marketing Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Schwarzkopf and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 9/10/2018.
Display
Display
Last ran on Beauty Launchpad on 11/9/2018.
TV
TV
Last ran on Hallmark on 7/2/2018.
Snapchat
Snapchat
Last ran on Snapchat on 9/10/2018.
Display
Display
Last ran on Beauty Launchpad on 11/9/2018.
TV
TV
Last ran on Hallmark on 7/2/2018.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Schwarzkopf and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 9/10/2018.
Display
Display
Last ran on Beauty Launchpad on 11/9/2018.
TV
TV
Last ran on Hallmark on 7/2/2018.
Snapchat
Snapchat
Last ran on Snapchat on 9/10/2018.
Display
Display
Last ran on Beauty Launchpad on 11/9/2018.
TV
TV
Last ran on Hallmark on 7/2/2018.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Schwarzkopf Advertising Spend:
UNDER 100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Schwarzkopf Advertising Spend:
UNDER 100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
Schwarzkopf campaigns first seen Oct 2018.
Schwarzkopf launched campaigns supporting 16 new product lines in the last twelve months, including Schwarzkopf Professional Igora.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
Schwarzkopf campaigns first seen Oct 2018.
Schwarzkopf launched campaigns supporting 16 new product lines in the last twelve months, including Schwarzkopf Professional Igora.